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description= Find the perfect lingerie for every occasion from sexy to functional, our huge high-fashion lingerie collection has something for everybody type & style. Shop now and get the best lingerie for every mood. Best offers ✔ Free shipping ✔ COD ✔ Easy Return ✔;
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tees new sports tops sports t shirts tights pants track pants active shorts sports top bottom active joggers fit snug fitted regular comfort fit collection drop of the week new tights with pockets new shaper style saree shapewear new tummy tucker new thigh shaper new skin hair solutions dull skin hair smoothening dry hair volumising stretch marks new anti ageing fine lines wrinkles under eye care oily skin oil control dark spots blemishes pigmentation open pores blackheads whiteheads anti hair fall anti acne bust firming face care face scrubs face oils face toners face serums face washes face masks face creams skin brighteners all face body care body washes body butters body oils bust firming nipple care hand foot creams new all body hair care shampoos conditioners hair care remedies all hair ingredient kumkumadi chocolate rice water new vitamin c curry patta niacinamide onion seed retinol hyaluronic acid tea tree oil coconut oil argan oil oils essential oils body hair oils face oils lip lip scrubs new intimate care sanitary pads panty liners intimate wash gift sets gifts for occasion new 3 bras 1099 4 bras 899 4 panties 599 exclusive style bras new panties new nightwear new active new shapewear new swim n resort new 0 0 loading clovia crafting underfashion trusted brand of over 4 million women crafting the finest lingerie skincare products always clovia is now the trusted lingerie brand and has garnered the love of 40lc urban millennial indian women not only lingerie but clovia also helps you find dreamy sleepwear loungewear high endurance activewear shapewear personal care products the brand took the task of understanding india and its fits by offering solution based premium innerwear for indian women stuck with vanilla one size fits all innerwear options for generations be it bra panty activewear or nightwear with our fits style comfort and fashion we can add a little joy to a woman s lingerie experience and let her begin her day right we think our job is done online shopping destination for lingerie personal care clovia initially started with lingerie but is now expanding to products catering to women s hygiene and personal care after extensive research and survey our innovation team found ayurvedic solutions to the topmost problems hence we have curated a range of skincare haircare and body care products and named it skivia the genesis of skivia is to provide natural solution based alternatives for high end chemical products skivia is just like a modern sanskari woman who still loves grandmother s recipes as the world zooms past this range of superfoods for skin hair helps solve everyday as well as specific beauty needs it has a wide range of face wash face serums face creams body washes body butter hair oil shampoos conditioners carrier oils and essential oils this line of products is enriched with plant based ayurvedic ingredients and is free of paraben toxins and sulphate made in india skivia is a cruelty free brand shop now read more clovia lingerie collection bras correct fit sturdy build are the two elements one should look for in a bra rest you have several styles to choose from like the ones mentioned push up bras perfect choice to give a gentle lift to your cleavage and to achieve the appearance of a bigger cup size it makes the breast look rounder and fuller t shrit bra an ideal seamless padded bra option that helps protect modesty it can be worn regularly under body hugging outfits for a rounder silhouette minus the nipple show bralettes the new age bra trend has garnered a lot of attention while it provides low to medium support it looks very fashionable these longline bralettes are available in both padded non padded options and are great to be added to your lingerie wardrobe non padded bra the epitome of comfort this is the most preferred choice of indian women for everyday innerwear it is usually designed with double layered cups to protect modesty balconette bra the demi coverage cups and wide set straps are perfect for deep square necklines or outfits with a wider neckline full figure bras great choice of bra to eliminate nipple show and provide modest coverage it offers excellent support to women with larger breasts strapless bra an excellent pick for tricky clothes like off shoulder tube cold shoulder bardot etc they usually come with detachable straps to convert the bra into a regular bra it is designed with silicon taping on the inner side to ensure the bra stays put many more styles are waiting for you either you can shop that lingerie online or visit a nearby clovia store panties the everyday feel of the panty should comprise comfort and eye pleasing designs and that s what you find in clovia panties the given lingerie styles are appropriate in terms of appeal quality hipster panties a daily brief with medium coverage that s comfortable yet chic looking bikini panties a super stylish piece that comes with modest back coverage for a comfortable feel thongs this panty style works best under fitted clothes it has no rear coverage which is the perfect way to get rid of visible panty lines boyshorts this panty style features longer leg openings that cover the inner thighs and prevent chafing they offer full rear coverage and can be worn under short skirts dresses bridal lingerie collection bridal lingerie expertly crafted with exquisite fabric and designer styles apt for the occasion babydoll also known as chemise this one piece nightwear style is apt for the new brides it is often crafted from eye pleasing fabrics like smooth satin pretty laces or see through powernet fabric maternity collection maternity bras comes with a front flap for the convenience of feeding a baby while providing outstanding support at all times maternity panties skillfully designed to support the growing belly during pregnancy maternity nightwear great choice for nursing your baby while not undressing every time you do it the nightwear has concealed zip closure in the front for easy feeding access teen collection beginner s bra perfect choice for growing teenage girls it has an effortless slip on style and removable concealing for utmost comfort while providing much needed support clovia activewear collection sports bra a must have style for women who work out regularly it reduces bounce and provides additional support tights neatly crafted from 4 way stretch fabric that ll allow you to have unrestricted movements while working out active tees excellently crafted with moisture wicking fabric that is great for an intense workout routine it helps you keep cool dry at all times active shorts super comfy choices for hot summer days as they don t stick to the body clovia nightwear collection nighties comfortable and breezy clothing that is great for lounging around and sleeping like a baby tops pyjamas the comfiest yet stylish sets of clothing that elevate your at home chilling look they are even great for running errands as they are effortlessly chic shorts fantastic choice of wear for the hot season that enables you to lounge comfortably without feeling too much heat plus size collection clovia has an inclusive range of bras panties nightwear and activewear more in sizes ranging from s to xxl and 32a to 44d there s something for everyone at clovia shapewear clovia shapewear collection features tummy tuckers saree shapers and 4 in 1 body shapers they target the bulges around the waist hips thighs and tummy giving a seamless shape under fitted clothes in addition it is designed with inner silicon taping to provide an anti slip grip and prevent roll downs clovia s personal care brand skivia body care body wash made with a combination of natural ingredients to thoroughly cleanse the skin while nourishing it essential oil refreshing and aromatic scents have a soothing effect relax the mind promote wellness and elevate the mood body butter perfect choice to provide deep hydration to your skin leaving it soft supple looking it is gentle on the skin and locks in moisture while reviving the skin texture hair care shampoo enriched with natural ingredients that cleanse the scalp while strengthening and nourishing the hair strands conditioner ideal choice of hair moisturizer that repairs damage dull hair leaving them soft and manageable face care face serum equipped with natural ingredients that work directly on your problem areas and treat skin concerns face wash a must have to gently remove dirt and combat acne causing bacteria it contains natural ingredients that work great with every skin type face mask an extra layer of pampering that revives and repairs the skin and clears out the gunk accumulated over the week why choose clovia with a problem solving approach and a combined experience of over 100 years the sole purpose of our lives is to serve the queen our customer we ensure the design to delivery experience of products crafted by indian artisans backed by global technology to provide you with premium yet affordable products every clovia product is crafted and improvised in coherence with customer feedback our direct sales strategy does away with mediators making our highest quality products affordable the inception lingerie has always been talked about in hushed voices in our country it is a pain for women to shop from neighbourhood lingerie stores which generally leads to awkward and embarrassing conversations it all started when we noticed how we never found bras of our size or fit at our local lingerie stores so what was a causal observation at first slowly became a movement as more like minded women endorsed the idea yes ladies innerwear in india left much to desire undergarments primarily are sold from small stores across india and mainly under a male gaze women could not ask what they wanted or worse still most did not know their correct size there was an absolute lack of understanding of buying a bra or undergarment that fits your bust shape until recently only vanilla options existed in the lingerie category and anything that offered even a little bit extra by solution design or fashion was exorbitantly expensive we felt that the evolution of the undergarment category had not kept pace with the fast changing outerwear fashion and there existed a significant gap in lingerie for women in india upon more profound research we found that the existing distribution channels restricted the availability of the correct sizes of inner wear and the flow of customer feedback back to the lingerie brands leading to a lack of innovation and variety we realized that an online platform for lingerie shopping could do wonders for women to pick the right size and fit of undergarments from the privacy of their homes with the proper assistance it was also an excellent channel for us to understand the complex needs of indian women divided by seasons fashion choices size and undergarments requirements with the expansion of internet penetration in the country online shopping in india has become a way of line also the already existing gap in the lingerie business set the stage for us so we decided to take the plunge into the world of lingerie and clovia happened we started in 2013 and since then there has been no looking back mind to wardrobe clovia is a full stack lingerie brand which controls every part of its supply chain from what we call a mind to wardrobe we design in house hand pick our raw materials and manufacture in exclusive controlled facilities ensuring 4 levels of quality controls and we sell through a host of sale channels every product we create is first made in small quantities monitored via a state of the art backend technology which predicts future sales based on sales patterns and customer feedback and recommends the styles and numbers that should be manufactured further to help our customers pick the bra with the perfect fit we developed a tool called the clovia bra size calculator all you need to do is mention the size of your band your cup size the features you look for in your size and voila we provide you with the right bra size in just 2 min it led to the beginning of a trustworthy fast fashion brand that is low on cost as the middlemen are cut out high on consumer appeal thanks to our years of combined design experience in house super efficient on inventory and built entirely on consumer feedback the cost that we save due to these efficient practices is transferred back to our customers in the form of a premium affordable product our secret sauce clovia has been built on three pillars that make us stand out among other lingerie brands in house designing production leading to strict quality control smart technology improvising based on customer feedback our in house design team works endlessly to create innovate products that are high on style and comfort we import fabrics laces and satins from different parts of the world but focus on manufacturing in india clovia s usp is the variety of styles that we offer our customers we launch 200 styles per month and more than 75 of our inventory is less than 30 days old so the customer has fresh styles to choose from whenever she visits besides online today clovia is physically present nationwide in all leading chains and our exclusive retail outlets across the country where you can try and buy at your convenience moreover our online channel ensures a no questions asked return policy to help you choose the right fit celebrating curves with a solution based approach to a girl s wardrobe from casual to work to sexy lingerie clovia today has extended its range from bras and panties to a host of other categories like sleepwear loungewear shapewear swimwear as well as women activewear clovia as a brand stands for offering joy our core thesis is to help our customers find joy in the little ways they can we believe that if with our colourful and comfortable fashion we can add a little fun to a woman s lingerie wardrobe and let her begin her day right we consider our job done so what are you waiting for go findyourjoy shop now read less go to bag cotton non wired non padded printed bra added to bag 0 go to wishlist cotton non wired non padded printed bra added to bag 0 popular searches bras panties nightwear activewear shapewear sports bra bra panty sets bra for girls sexy bra bridal bra padded bra push up bra strapless bra bralette backless bra t shirt bra bra size calculator girls panties hipster panties thongs bikini panties night dress night suit for women loungewear pajamas camisole nightgown cotton night dress babydoll sexy night dress bridal nightwear girls nightwear gym wear yoga pants sports t shirts tights track pants for women sexy lingerie lingerie sets honeymoon lingerie swimwear bikini sanitary napkin types of bras bra size chart panty size chart period calculator underwears bras backless bra bralette bridal bra cotton bra full coverage bra padded bra push up bra sexy bra strapless bra t shirt bra underwire panties bikini panties boy shorts bra panty 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