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Text of the page (random words):
o draw your eyes to the camera know your talking points just because you re behind a computer and not in the studio does not mean you can cheat by including notes on your monitor this is broadcast television the big leagues if your eyes are reading from the screen it will look awkward to viewers turn off notifications remember how i told you to look at the camera turn off email and other desktop notifications that may pop up and distract you during your interview also silence cell phones to avoid unwanted background noise create a backdrop this sounds like common sense but if you re doing an interview from your office be sure to clean up it s also an opportunity to include organization signage in the background if you have a poster or sign with the organization s logo put it behind you practice don t wait until you re live on cnn to see how you look on the video feed practice with a friend or coworker to make sure you and your surroundings look top notch test lighting to make sure it s not too dark or bright it s also a chance to practice looking at the camera something that may not feel natural wardrobe the safest color to wear for television interviews is blue in general do not wear white black red or patterns and avoid colors that blend into the background headphones ideally you ll be able to hear the anchor without the use of headphones but have them around just in case use a pair of discreet white or black headphones if needed reduce background noise turn the television off not only will it create background noise but the short delay can distract interviewees additionally be aware of other outside sounds that could interfere closing your office door is always a good idea a professional skype username while it s unlikely your username will be displayed on the screen the producer will need to connect with you beforehand nothing takes away from an expert s credibility like barbiegirl99 i suggest a username with your full name and organization keep it on standby this is technology you re dealing with it will break when you need it most make sure you have someone around who can fix any issues that pop up producers will often call and do a sound check before broadcast to make sure the connection is solid feel free to ask any questions or concerns you may have at this time but remember you re an expert and you re going to do great do you have any tips for the perfect skype interview please share in the comments below share this share on x opens in new window x share on facebook opens in new window facebook share on pinterest opens in new window pinterest more print opens in new window print share on reddit opens in new window reddit email a link to a friend opens in new window email like loading 1 comment by jon newman on december 6 2012 permalink posted in media relations public relations social media the hodges partnership tagged childfund international cnn interview media relations msnbc public relations skype the hodges partnership posted by jon newman on december 6 2012 https jonnewman12 wordpress com 2012 12 06 10 tips for mastering your television skype interview why do you like rva and why i love it by cameron mcpherson i really love richmond i ve called it home for the past 27 years as a fan dweller i enjoy being able to walk to restaurants parks and the ultimate richmond destination my friends porches the 8 minute drive to the hodges partnership is also a perk how people survive 45 minute commutes i will never know as a young professional our agency has some great perks flexible schedules a fun environment collaborative culture and other things like agency wide pizza and beer brainstorms and an annual baseball outing this year i went to my first orioles game which brings up another convenience richmond is so close to so much from mountains and beaches to other cities i m part of yrva a project team of about 30 young professionals that aims to survey other young professionals and college students on why they like richmond and how we can improve it we re organized by richmond s future a nonprofit think tank focused on the future of richmond results from the survey will be made public and will be shared with city leaders and hr professionals at companies around richmond help us figure out how we can make richmond a better place it only takes 15 minutes please take one of the surveys below young professionals http surveys sirresearch com s3 yrva richmond college students http surveys sirresearch com s3 yrvacollege non richmond college students http surveys sirresearch com s3 nonrichmondcolleges hopefully we ll hang out on a richmond porch one day editor s note there was also a great column in the t d yesterday from publisher tom silvestri click here to read share this share on x opens in new window x share on facebook opens in new window facebook share on pinterest opens in new window pinterest more print opens in new window print share on reddit opens in new window reddit email a link to a friend opens in new window email like loading leave a comment by jon newman on november 19 2012 permalink posted in public relations richmond the hodges partnership tagged richmond richmond times dispatch richmond s future the hodges partnership tom silvestri yrva posted by jon newman on november 19 2012 https jonnewman12 wordpress com 2012 11 19 why do you like rva and why i love it to run or not to run by sean ryan as millions up and down the east coast and inland states continue to recover from superstorm sandy an iconic brand is under the microscope the new york city marathon is scheduled for sunday one week to the day when sandy proved an unruly guest that took lives knocked out power to millions and changed communities forever two days before the race the decision whether or not to cancel the nyc marathon is as heated as obama v romney on one hand there s the economic development reportedly as much as 340 million some years and clear message that the spirit that embodies the nyc marathon is what new yorkers need right now on the other it s way too early especially when many new yorkers particularly in staten island where the race begins are without power and even still searching for loved ones kyra oliver friend former client and the founder of richmond marketing firm oliver creative and sids awareness nonprofit the hayes foundation has been coaching a team of six new yorkers who raised more than 45 000 for the cj foundation for sids it will be her second nyc marathon she ran a speedy 3 20 01 in the 2009 edition honestly i have gone back and forth in my mind because i m an emotional person and i feel for these people here oliver said early friday morning from a cab in new york city the spirit of this city and the people that it s bringing to the city that enthusiasm and spirit is really important to helping these people they ve gone through so much she believes that pushing the race back a few weeks which she also would support would lead many runners to defer running until next year resulting in a loss of economic development that the city needs now oliver added that of the 47 000 original registrants about 40 000 are expected to run sunday regardless if the race is run on sunday it will be different new york is the race where you feel like a rock star the whole way oliver said typically the streets are lined at least five people deep if not more the only time you don t see spectators is when you re on the bridges i am concerned that it is going to be less than usual and that we may get some negative support from people in areas that need help sports have a way of bringing communities back together mike piazza and the mets 10 days after 9 11 the return of the nfl after 9 11 the saints return to the superdome this is a tougher call the race that means so much for runners all across the world including many new yorkers risks alienating the people that matter most people who have lost their homes memories and loved ones the prudent thing to do early this week would have been to postpone for at least a week now two days before the race with passionate runners arriving from all over the world it appears the race must go on we may have to wait until the finish line to see if the nyc marathon brand takes a big hit your thoughts please comment share this share on x opens in new window x share on facebook opens in new window facebook share on pinterest opens in new window pinterest more print opens in new window print share on reddit opens in new window reddit email a link to a friend opens in new window email like loading 1 comment by jon newman on november 2 2012 permalink posted in crisis communcations public relations sports marketing tagged new york city new york citymarathon nyc marathon sean ryan staten island posted by jon newman on november 2 2012 https jonnewman12 wordpress com 2012 11 02 to run or not to run and not or how mobile social and web are converging by sonali shetty of hodges digital strategies for a refresher on boolean algebra go here are mobile social and web three separate entities anymore not when you consider the following the number of smart phone users world wide just crossed the 1 billion mark in the u s approximately 87 percent use their phones to access the web and other apps 25 percent of whom primarily use their mobile devices to access the web more than half of facebook s 1 billion users access the platform through their mobile devices while 18 percent of whom don t even visit the website so it s no longer an option to pick a platform businesses must be on all of them at hodges digital strategies our most interesting challenges are design and development at these three intersections mobile web mobile social and web social mobile web side by side example of website on mobile left and mobile optimized website right mobile friendly sites sites that function on mobile devices these sites have no flash and small image sizes for relatively fast loading users may need to zoom in order to use the site newer design and development capabilities are phasing out these kinds of sites in favor of mobile optimized and responsive sites mobile optimized sites sites designed to cater to mobile devices pared down functionality and navigation elements large touch friendly buttons and minimal data entry allow for mobile optimization most mobile optimized sites give users the option to view the desktop version of their website responsive design sites that utilize responsive methodologies for web development a full website that renders seamlessly on devices with various form factors meaning a separate mobile site is not required a large three column site on your large screen monitor with rich visuals and extensive menus can step down to a single column in a series of steps responding to various device sizes as more people interact with the web primarily through their mobile devices mobile capabilities for your website are no longer optional while there is no right answer on whether to choose mobile optimized or responsive we are biased towards responsive design and are incorporating these techniques in pretty much every new site we build mobile social of the main social platforms twitter and youtube were the most mobile centric from the beginning however the switch to timeline impacted apps as they re not visible via facebook s mobile app to mitigate this and to aid in app discovery facebook announced app center mobile friendly apps that are registered in app center are now discoverable through facebook s search bar from a development perspective it does mean that each app needs to also include a mobile version using any of the above methods there is slightly more work on the backend however with more and more users coming in from mobile this is the only way for the users to access apps on their devices web social back in 2010 facebook introduced open graph api yes that ubiquitous like button is just a toddler social sharing by liking or sharing content on social platforms like facebook twitter and google has been deployed on millions of websites sharing also happens in the reverse direction by embedding activity streams from social media onto the web single sign on signing up for a web app via your facebook or twitter account saves us from having to remember yet another user id and password however balance that with the risk of allowing the 3rd party site access to your information and sometimes publish on your behalf you can control third party app access via privacy settings on your facebook account this digital convergence is only going to accelerate further and include future platforms just think google glass the nike fuelband your car s dashboard the fun has only just begun share this share on x opens in new window x share on facebook opens in new window facebook share on pinterest opens in new window pinterest more print opens in new window print share on reddit opens in new window reddit email a link to a friend opens in new window email like loading 2 comments by jon newman on november 1 2012 permalink posted in digital hodges digital strategies mobile public relations the hodges partnership web development tagged facebook google mobile application development mobile device mobile optimized responsive design twitter web application youtube posted by jon newman on november 1 2012 https jonnewman12 wordpress com 2012 11 01 and not or how mobile social and web are converging pr at the bat heartwarming or stunt by sean ryan editor s note sean is a long time hodger who played collegiate baseball and runs a college baseball website he also is a high school head coach benedictine and manages our growing number of sports related clients the sporting world has taken a hit the past couple months in terms of public relations lance armstrong cycling s hero was given a ban for life the nhl which i must confess grabs my attention for about an hour a year is in the midst of its second lockout in eight years the nfl s shield has been beaten and battered for 1 its confounding assumption that replacement referees with entry level experience could manage america s most popular sport and 2 even more perplexing handling of the situation as it deteriorated right before our eyes and the nba well it s the nba where jim rome s dustup with commissioner david stern was as entertaining as miami claiming a crown today sports fans received a welcome break greenberg after being hit by a pitch in 2005 courtesy miami herald during the first hour of today matt lauer interviewed former chicago cubs major leaguer adam greenberg what made it unique was that greenberg was a major leaguer for all of one pitch a pitch that caromed off his head seemingly ending his dreams of a career in the big leagues in 2005 after feeling the effect of the injury for years greenberg made his way back into baseball and played for the israeli national team in the recent world baseball classic meanwhile a filmmaker named matt liston had been conducting an onli...
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