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hr news articles hr blogs hr conferences people matters account login subscribe login subscribe people matters hot topics leadersspeak smecorner hr evolution perspectives leadingedge biginterview media videos events news research magazine podcast jobs hot topics leadersspeak smecorner hr evolution perspectives leadingedge biginterview media videos events news research magazine podcast jobs provides insights and opinions on human resources issues hr news hr articles hr blogs hr conference hr events news top stories trending blog infographics events videos upgrad shares tips for startups eyeing funding 17 hours ago by samriddhi srivastava in business startups funding investment hrtech hrcommunity apart from prioritising sustainable growth startups have the opportunity to investigate alternative methods for managing cash flow during challenging times such as pursuing barter arrangements suggested gaurav kumar why employee recognition doesn t work 15th apr 2024 by samriddhi srivastava in benefits rewards totalrewards hrtech hrcommunity recognition generally entails acknowledging accomplishments and performance results whereas appreciation extends further by recognising an individual s inherent value and their contributions to the organisational culture guy kawasaki on how to think remarkable 12th apr 2024 by mastufa ahmed in leadership biginterview human creativity expressed as growth grit and grace can become an engine of positive change in the world here s how how layoffs impact start ups 11th apr 2024 by samriddhi srivastava in talent management layoffs hrtech hrcommunity companies now understand that besides the legal agreement they also maintain a psychological contract with their employees layoffs or severance actions can violate this contract eroding trust and loyalty among employees as noted by pranay prakash how should hr deal with difficult employees 10th apr 2024 by samriddhi srivastava in employee relations culture hrtech hrcommunity the hr head at smaaash emphasised how addressing workplace conflicts is the most critical aspect of fostering a productive and positive working environment bridging the gap between technology and humanity 9th apr 2024 by samriddhi srivastava in technology artificialintelligence hrtech hrcommunity leaders must acknowledge the interconnection of technological adoption engagement and trust considering factors like generational differences and cultural nuances to foster ai adoption while addressing legacy challenges in engagement and trust emphasised lauren huntington types of bonuses and how they work 8th apr 2024 by samriddhi srivastava in benefits rewards hrtech hrcommunity bonuses are instrumental in attracting top talent to companies as they incentivise high performance offering rewards linked to output tends to draw motivated individuals who are eager to contribute to the company s success through their hard work wipro ceo thierry delaporte steps down 6th apr 2024 by mastufa ahmed in c suite movements wipro veteran srini pallia takes over as ceo following thierry delaporte s decision to step down after four years employee health and organisational success 6th apr 2024 by jagriti kumari in culture employee relations employee engagement wellbeing hrcommunity dayinfocus gone are the days when employee health initiatives were confined to physical fitness alone today companies are adopting a holistic approach integrating both mental and physical wellness into their corporate culture why soaring budgets fail to stem cybercrime tide 5th apr 2024 by mastufa ahmed in technology skilling leadingedge ceoseries despite higher cybersecurity spending firms trail in combating evolving threats anil valluri of palo alto networks explains why advanced automation is essential to tackle modern threats previous next see all current technology 3 hours ago tips to achieve 100 gen ai literacy entrepreneurship 3 hours ago 17 year old s mission to put women in charge others 12 hours ago forecasting retail tech hiring trends in 2024 diversity 14 hours ago beyond buzzwords building an inclusive workplace benefits rewards 16 hours ago dry promotions the silent threat to employee sati appointments 16 hours ago l t precision engineering names new hr head talent management 17 hours ago bp restructures trims over 100 jobs business 17 hours ago upgrad shares tips for startups eyeing funding leadership 19 hours ago how can organisations inspire inclusion brand reachout jobs lazy learning development see all latest videos talent management 3rd nov 2023 how to future proof your it skills learning development 15th sep 2023 leverage coaching to drive skills transformation skilling 13th sep 2023 video interview structuring it skills for future see all upcoming events webcast future of work in an ai led world 30th apr 2024 online virtual conference shifting horizons 2nd may 2024 online people matters techhr india 2024 1st aug 2024 haryana talent acquisition see all blogs ankita poddar rethinking retirement 9th apr 2024 rachel ranosa joshi the largest ceo pay in history gone wrong 5th feb 2024 jaya nuty 8 ways to understand your boss 31st jan 2024 hr technology trending stories dry promotions all you need to know about this silent threat to employee satisfaction loyalty prioritise empathy metropolis healthcare s cpo shares their strategy to inspire inclusion amid 100 mn funding drive upgrad shares exclusive tips for startups eyeing financial backing bp streamlines operations cuts over 100 jobs in ev charging arm see all upcoming events tue apr 30 webcast future of work in an ai led world online thu may 02 virtual conference shifting horizons online thu aug 01 people matters techhr india 2024 haryana see all contributors previous next see all podcast people matters unplugged ep 11 a culture of excellence ep 10 a culture of inclusive leadership ep 9 inspiring women ep 8 a culture of tech enablement quick poll how do you envision ai transforming your work boosting productivity 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Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are often businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement or `ad` for short.
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