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time social physical and emotional currencies influence purchasing decisions on our websi hunter thurman president at alpha diver march 15 2024 read article sign up for updates get content that matters written by top insights industry experts delivered right to your inbox 67k subscribers weekly newsletter greenbook podcast webinars event updates subscribe i agree to receive emails with insights related content from greenbook i understand that i can manage my email preferences or unsubscribe at any time and that greenbook protects my privacy under the general data protection regulation featured articles executive insights the rise of mocktails and its impact on alcohol consumption trends stay informed on the lucrative business of alcohol consumption from beer to spirits learn about the significant growth in volume across global marke rudly raphael founder ceo at eyes4research april 5 2024 read article focus on latam latin american cities are finding innovative recycling solutions 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professional 2023 future list spotlight marlena mattei consumer cultural insights senior strategist 2023 future list spotlight healthcare medical and pharma market r the changing healthcare landscape how will the pharmaceutical industry participate the changing healthcare landscape how will the pharmaceutical industry participate the impact of technology on mental healthcare the social challenges facing pharma research closing the communication loop a fireside chat with your local epidemiologist grit greenbook releases the 2023 grit insights practice report improving data integrity in a gig economy i ll be there for you automation is your friend better faster cheaper you don t need all three to innovate successfully going online is the first step overcoming respondent biases is the goal explore more topics user experience ux research the respondent experience research technology restech research methodologies quantitative research qualitative research marketing analytics latam knowledge management international market research insights industry news inclusive insights healthcare medical and pharma market research growing your insights business grit greenbook company news generational insights future list honorees focus groups diy research listen now the greenbook podcast explore all podcast episodes become a sponsor healthcare medical and pharma market research science surveys and stories maria muccioli on revolutionizing patient care natalie pusch senior content producer at greenbook april 11 2024 play episode research methodologies the next wave empowering market research s emerging talents with colson steber natalie pusch senior content producer at greenbook april 4 2024 play episode research methodologies changing lenses reframing research for deeper insights and wider impact with jasmin goodman natalie pusch senior content producer at greenbook march 28 2024 play episode research methodologies nourishing joy how general mills infuses happiness into food 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manager at greenbook october 28 2021 read article advertising and marketing research tis the season to donate consumer and corporate sentiments around giving season learn corporate and consumer sentiment about this giving season kristine mensching webinar project manager at greenbook october 28 2021 read article advertising and marketing research how to succeed with insights in 2022 expand your access to insights and bring consumers to the heart of your organization kristine mensching webinar project manager at greenbook october 19 2021 read article advertising and marketing research consumer centricity a fireside chat with pepsi lipton learn how to turn consumer centric vision into action kristine mensching webinar project manager at greenbook october 5 2021 read article advertising and marketing research unlocking qualitative insights with dynamic role play learn how to unlock human insights even when the behaviors you seek happen behind closed doors kristine mensching webinar project manager at greenbook september 22 2021 read article advertising and marketing research 5 keys to success for market research in the traditional research discipline there has been a reluctance to evolve quickly we have fallen further behind from our respondents and marketpl kristine mensching webinar project manager at greenbook september 20 2021 read article advertising and marketing research building a culture of insights sharing and engagement a conversation with regeneron s commercial insights analytics understand the important role culture plays in becoming an insights driven business kristine mensching webinar project manager at greenbook september 9 2021 read article upcoming greenbook events virtual or in person see all events become a sponsor iiex north america austin april 17 18 2024 learn more iiex europe amsterdam june 25 26 2024 learn more see all events iiex north america austin april 17 18 2024 learn more iiex europe amsterdam june 25 26 2024 learn more become a 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