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alex torrance interaction designer alex torrance is an interaction designer based in london uk i am an accomplished design lead with a proven track record of designing and delivering services and tools that help users deal with complex tasks simply and clearly i m comfortable working in fast paced environments working with multidisciplinary teams using agile user centred design techniques to deliver value to users quickly as a craft based lead designer my work includes both creating and delivering design and communicating a future vision and setting design strategy with senior stakeholders i have worked on the award winning gov uk on digital transformation projects across central and local government i worked for over twelve years in the creative industries receiving a grammy nomination for my work on sigur rós album packaging case studies portfolio projects contact case studies it was hard to find things on gov uk i started on the finding things team to look into this problem in march 2015 gov uk was actually 2 separate sites mainstream was curated by gds staff and included core user needs verified by user research whitehall was where the departments and agencies would publish their content read this case study portfolio gov uk navigation i looked at solving this problem through the alpha and beta and live phases i created prototypes which were tested and iterated using the hypothesis driven design methodology to involve the team in identifying and prioritising issues and suggesting hypotheses for how we might solve those issues read more about gov uk navigation gov uk template unification in order to create a consistent navigation experience we needed to unify the layouts of the pages we audited the existing pages and components documented commonalities and edge cases and used this to create a single componentised layout that would work across all formats read more about gov uk template unification gov uk publishing tools gov uk needed to integrate tagging to the newly developed taxonomy into the existing publishing workflows used by more than 3000 publishers across over 300 agencies i designed new workflows showing how the new taxonomy tagging could be integrated with the legacy tagging methods read more about gov uk publishing gov uk verify i designed and built prototypes exploring how to reframe the introduction to verify so users would understand why they were being given the choice of different companies so they could make an informed decision with the aim of increasing conversion rates read more about gov uk verify gov uk beta gov uk is the uk government s single domain website the beta launched in 2012 and i joined the team soon after i designed the search and navigation for the beta and worked on various aspects of the site including department and agency pages and publishing in 2013 gov uk won the design museum s design of the year award and a black pencil at the d ad awards read more about gov uk beta