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description=Guidelines and principles to create for GitHub with confidence;

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github (12), and (12), brand (11), learn (7), more (7), for (5), #product (5), logo (5), the (4), #toolkit (4), identity (4), search (4), guidelines (3), design (3), marketing (3), color (3), started (3), all (2), principles (2), primer (2), open (2), get (2), that (2), mascots (2), illustration (2), how (2), typography (2), getting (2), voice (2), motion (2), action (2), graphic (2), elements (2), foundations (2), guides (2), 2026, inc, rights, reserved, edit, this, page, patterns, designing, building, system, creating, websites, digital, experiences, source, systems, know, mona, octocat, other, characters, make, our, visual, language, speaks, transformative, power, collaboration, used, what, means, different, pillars, own, expressive, typeface, use, plus, links, typographic, scales, assets, usage, primary, lockups, with, help, write, overview, animation, events, web, swag, social, presentations, experiential, ebooks, textures, layouts, iconography, diagrams, accessibility, tone, copilot, branding, attributes, menu, switch, dark, mode, close, skip, main, content,

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github brand toolkit brand toolkit skip to main content brand toolkit search search close search switch to dark mode open search menu guides guides getting started brand identity brand identity brand attributes co branding copilot voice and tone foundations foundations accessibility color logo typography graphic elements graphic elements diagrams iconography illustration layouts mascots product ui textures brand in action brand in action ebooks experiential presentations social swag web motion identity motion identity events logo animation overview github brand toolkit guidelines and principles to help design and write in github s brand voice getting started get started with the github brand logo logo assets and usage guidelines for github s primary and product logo lockups learn more typography github s own expressive typeface and how to use it plus links to typographic scales learn more color how color is used and what it means for different product pillars learn more illustration our visual language that speaks to the transformative power of collaboration learn more mascots get to know mona the octocat and all the other characters that make github github learn more github s open source design systems for product and marketing ui primer marketing ui github s design system for creating marketing websites and digital experiences learn more primer product ui guidelines principles and patterns for designing and building github ui learn more edit this page 2026 github inc all rights reserved