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42 entertainment home work services team awards contact choose a project pawn takes pawn zedd true colors paper trail random acts of fusion human preservation project why so serious year zero flynn lives transformers are dangerous dig decoded disney junior tv spots legends of alcatraz mouth taped shut mark of the spider man vanishing point i love bees if looks could kill agents of providence dead man s tale why so serious the dark knight warner bros one of the most interactive movie campaigns ever hatched by hollywood los angeles times why so serious was designed as a 360 alternate reality experience that played out over 15 months leading up to the release of the dark knight spilling out over a multitude of different platforms this deep immersive campaign recruited the audience to become real citizens of gotham city over 11 million unique participants in over 75 countries fueled the rise of the joker as henchmen campaigned for harvey dent to get elected as district attorney and even took the law into their own hands by becoming copycat batman vigilantes from calling phone numbers written in the sky to hunting down gps coordinates to find mobile phones baked inside of birthday cakes why so serious was an experience like no other as these fans collectively scoured the globe in search of clues their incredible passion generated billions of impressions in the press and blogosphere setting a new benchmark for immersive entertainment pawn takes pawn call of duty activision zedd true colors zedd blood company paper trail infamous sony random acts of fusion ford fusion team detroit human preservation project 5 gum wrigley why so serious the dark knight warner bros year zero nine inch nails trent reznor flynn lives tron legacy disney transformers are dangerous age of extinction paramount dig decoded dig usa network disney junior tv spots disney junior abc networks legends of alcatraz ford mustang team detroit mouth taped shut the girl with the dragon tattoo sony mark of the spider man amazing spider man sony vanishing point vista microsoft i love bees halo 2 microsoft if looks could kill toyota camry burrell agents of providence generator rex cartoon network dead man s tale pirates of the carribean msn privacy policy terms of use 2016 2026 42 entertainment llc all rights reserved all material on this site is protected under copyright trademark and other intellectual property laws all material is owned by 42 entertainment and or its clients and licensors