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day august 29 2007 commenting while video plays i just ran across a cool website called viddler it s free and you can upload your video for just friends and family to see as well as the whole world one of the tight features is the ability to add comments and tags to the video while it s playing check it out at www viddler com let me know what you think posted by scott milam townsend at 4 56 pm no comments labels video customers are not stupid our customers are stupid they don t know what they are talking about these people complain all the time your customers send signals messages feedback all day long but unless you have a healthy mature concept of how to receive this information you ll wind up sounding like the person in the first paragraph and then your customers will walk away without telling you why i had the opportunity to go to a seminar not long ago afterward i sent an email with my thoughts and critique of why i thought the seminar was a disappointment and offered some suggestions to help most would tell you not to bother that marketers really don t care and won t listen and they may be right but in this case not only did my email get answered i received a phone call from the vp of sales asking me if there was anything else i noticed or didn t like about the seminar then i received a letter following up the phone call now this doesn t mean they are going to do anything with the critique i sent in but chances are good if they have gone to this much work to follow up the next seminar is going to be better this company obviously had a mature and positive outlook regarding feedback they didn t run scared and try to hide they took the information let the information tell a story and considered the consequences of not changing on the other hand i sent almost the exact same critique 3 weeks ago to another company that co sponsored the same seminar 7 billion company and have yet to hear a word yikes your customers are talking are you listening posted by scott milam townsend at 8 31 am 1 comment labels feedback thursday august 16 2007 feedback quality versus quantity for most including myself writing is hard and when it comes to writing a review or providing written feedback on a survey most shy away if you are well practiced in the art of writing leave your feedback and let us all enjoy your writing however of you find it hard to put into words what you think or feel about a product or service most sites and surveys make it easy and provide some sort a numbering system 1 poor 10 excellent but don t get lazy and check a row of boxes just to check a row of boxes in this case it would be better not to leave any feedback at all whichever suits you best is fine but do your best to leave good honest feedback write to your heart s content or check the appropriate box that best answers the question being asked ok enough on leaving feedback tomorrow we flip the coin and look at the other side of feedback receiving posted by scott milam townsend at 3 45 pm 3 comments labels feedback reviews wednesday august 15 2007 how to leave good feedback giving feedback on a product or service may seem easy enough however if handled poorly you can come off all wrong and send the wrong message first be candid and frank with getting personal if you liked the product state what it is that you liked if something about the service leaves you cold write out what it is you think is missing plumber stood too close to the door upon arrival and invaded personal space mowing company came and left without any notification second be ready to sign your name or screen name take responsibility for your comments and give the company the abiltiy to get in touch with you if they have further questions or need clarification i know this may make a person feel uncomfortable but at least you know they heard you and are making attempts to improve third keep a helpful tone don t be mean spirited a well thought out comment will be readily received whereas a review written using harsh language and vague examples will be passed over and dismissed to emphasize this point let the company know you are sending the critique to help them improve your choice of words are crucial to getting your point across and having the recipient hear what you re trying to say good feedback helps everyone and can help improve or reinforce the quality of products and services we buy in the future posted by scott milam townsend at 5 03 pm 1 comment cre8buzz i want to take a minute and mention antman s new cre8ting buzz network this is a new community of people with a wide variety of interests if you would like to be invited to join please send me an email and i ll follow up with an invite posted by scott milam townsend at 9 23 am no comments even more on feedback ben mcconnell at church of the customer blog writes about the value websites create when they allow customers to leave reviews of their purchases posted by scott milam townsend at 9 19 am no comments labels church of the customer blog feedback reviews tuesday august 14 2007 more on feedback from a marketing perspective real honest feedback is crucial after attending a conference not too long ago i sent an email to the sponsoring company outlining what i thought were the highs and lows of the seminar the feedback was open honest and written in a helpful tone fortunately someone from the company called followed up and was genuinely appreciative of the information one thing that struck me however was a remark they made they said that they rarely ever got thoughtful feedback from their seminar attendees and if they did all they ever got was excellent excellent excellent excellent down the list of topics to grade i find it hard to believe that in this age of immediate feedback that people still find it unimportant to leave good honest feedback even after spending alot of money if a company really wants to know what a customer thinks about their product or service they ll be listening i can t tell you who they are but i do encourage you as a consumer to let your voice be heard we all benefit when customers leave helpful feedback whether it s a presentation you ve attended a product you have used or a service you ve signed up for let them know what you think if you like what you bought let the company know what you liked about the product if you hate it give specific examples of why you dislike the service so much whatever you do it s important to remember to refrain from hostile personal attacks stick to the facts and let the reults speak for themselves your recap of your experiences with a marketer s products and services matter posted by scott milam townsend at 5 19 pm no comments labels arby s arby s customer service feedback marketing opinions thoughts monday august 13 2007 for heaven s sake leave candid feedback there s nothing like sitting through a great presentation there s nothing worse than sitting through a bad one either recently 5 of my colleagues and i came back from a day long seminar that at best was a test of patience there is plenty to say about this but let me me stress one point as a seminar attendee it is your duty to leave or send candid feedback so the seminar producers know what you think backed up with solid examples so future seminar attendees that could be me may benefit from your insight this assumes that the receiver of the feedback will do anything about it but if they have your best interest as well as their wallet at heart they will listen and make the necessary adjustments i like pointing people to slideshare net when asked what a good presentation looks like or go to guy kawasaki s blogfind a wealth of information on public speaking blog and find a wealth of information on public speaking posted by scott milam townsend at 2 07 pm 2 comments labels guy kawasaki public speaking seminars slideshare net work fills time i agree with tim ferriss when he talkes about work taking up whatever time we give to complete the task this was the basis for my question in the previous post read the 4 hour work week when you get the chance there s some thought provoking ideas in there that i m sure you can use to help get more out of your day and more out of your life posted by scott milam townsend at 8 27 am 2 comments monday july 9 2007 enthusiasm on a beautiful sunday after church my wife and i couldn t decide on what to eat for lunch she wanted something fast so she opted for mcdonalds i wanted something different so i chose another fast food store after getting her filet o fish we headed for my store once there i got out went inside and was hit with an overwhelming lack of enthusiasm by the look on the line worker s faces you would thinkg they were chained to the work stations if the store had a soundtrack i imagine it would sound like the winkies chant in the witch s castle from the wizard of oz o ee o we oooo immediately i felt like i wanted to be anywhere but there so when my wife honked the horn waving at me to let me know i had walked in without my wallet i took the opportunity to walk out get in the car and get the heck out of dodge wow there was not excitement no enthusiasm no visual sign of anyone looking like they were having a good time or enjoying their job there could be many reasons for this i understand but if you are going to be in business and want to make some money please make it look as though i ve made the right choice by showing some enthusiasm and evidence that i am not a burden to you keeping these kind of people around not only costs you business it could cost you all your business so straighten up find something you enjoy doing and do it and help me feel good about handing over my money posted by scott milam townsend at 4 53 pm 2 comments labels boring dull subway thursday june 28 2007 dropping names at arby s i want to tip my hat to mercedes at the arby s in tulsa 4th main for providing a good customer service experience what did she do she noticed my name tag on my shirt from work and actually used it in her greeting very rare i was so impressed i asked to speak to her manager so i could let her manager know what a great job she was doing when a person you are doing business with takes the time to find out your name and use it yhou know you re dealing with someone who typically got a great attitude and a good eye for detail good job mercedes keep up the good work posted by scott milam townsend at 5 03 pm no comments labels arby s arby s customer service wednesday june 27 2007 creature comforts canceled i found out this week that creature comforts was canceled from cbs darn what an original show must have been a tad oblique for most posted by scott milam townsend at 1 28 pm no comments labels creature comforts canceled cbs tuesday june 5 2007 pay it forward ii my second recommendation for marketing blogs to read goes to converstations mark sansone the conversation conductor writes a well thought out and insightful blog regarding marketing from an iowan s perspective good job mark keep up the good work posted by scott milam townsend at 6 39 pm no comments labels converstations marketing marketing blog monday june 4 2007 you knew your dog could talk creature comforts did you see creature comforts on cbs last night hi frickin larious if you missed it don t make the same mistake twice http www creaturecomforts tv posted by scott milam townsend at 8 30 pm no comments labels creauture comforts cbs loopnote com loop note com is the bomb baby just got off the phone with martin yeah they actually answer the phone and had a great conversation about loopnote and about how using loopnote com could help promote our company sponsored baseball team the united linen braves and our company sponsored baseball tournament this company has got it going on rant and rave if you are looking for a service to help distribute information updates from one to many take a hard look at loopnote com registering was easy the explanations easy to understand and setting up a page was a piece of cake it s easy to keep your friends and family in the loop go to loopnote com see what we re doing at http loopnote com ulbraves1 let me know what you think posted by scott milam townsend at 6 17 pm no comments labels loopnote com thursday may 24 2007 using twitter to promote baseball i think i ve finally figured out how to use twitter to help promote a baseball tournament we ve got going in bartlesville ok the tournament is called the united linen classic and it starts in june from 21 25 after studying many blogs on the subject of twitter we think we are in a postion to try it out and see what it can do to help generae interest and buzz around the tournament our plan is to post scores in real time after each inning the baseball guys will tell their girlfriends the frineds will tell their friends parents will be told and on and on it goes hopefully we ll see how many followers the ulbraves have after their first week on the road the key for us is to generate a sense of community around the boys in the ball club and allow followers to stay in touch with scores posted and the followers of the ulbraves have the ability to connect to themselves creating groupps within groups within the ulbraves group or it could all be a big bust and we walk awasy without having spent a dime on the crazy little venture that might make us feel better but i really want it to work i want hundereds of followers on my ulbraves homepage on twitter and i want people twittering among each other basically just having a good time following one of the finest baseball teams in northeast oklahoma posted by scott milam townsend at 7 49 pm 1 comment labels united linen united linen braves wednesday may 16 2007 3 15 spent 3 15 gal today first time in my life that s it posted by scott milam townsend at 10 22 am no comments labels gas gas prices monday may 14 2007 finished finished it now it s on to seth godin s small is the new big posted by scott milam townsend at 8 20 am no comments labels seth godin small is the new big wednesday may 9 2007 30 pages away i m 30 pages away from finishing the book walt disney by neal gabler what a great book although i ve been reading it since christmas i ve taken my time to finish the 633 page book not including the notes appendix and index posted by scott milam townsend at 2 22 pm no comments labels neal gabler walt disney tuesday may 8 2007 nice little update just installed this nice little tool on the site called snap com it displays links on your site so users can take a look at the link without leaving your site it rocks posted by scott milam townsend at 8 37 am no comments labels snap com wednesday april 25 2007 mms i love this new m m s commercial promoting their dark chocolate line posted by scott milam townsend at 9 40 am no comments labels candy commercials mms monday april 23 2007 quit it jim collins book good to great teaches us how to create a stop doing list conserve energy for those things you re good at doing now se...
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