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description=Heap is the only digital insights platform that shows everything users do on your site, revealing the unknown unknowns that stay invisible with other tools.;

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blog heap unlock 2026 benchmark data get end to end journey insights to stay ahead get the report skip to content loading toggle main navigation why heap why product analytics and what can it do for you how heap works a video guide how heap compares heap vs competitors product analytics digital experience analytics a deeper dive benchmark 2026 report explore benchmark data watch a demo platform data insights journeys visual maps of all user flows sense ai analytics for everyone web analytics integrate key web metrics session replay complete context with a single click heatmaps visualize user behavior instantly heap illuminate data science that pinpoints unknown friction data analysis segments user cohorts for actionable insights dashboards share insights on critical metrics charts analyze everything about your users playbooks plug and play templates and analyses data foundation capture automatic event tracking and apis mobile track and analyze your users across devices enrichment add context to your data integrations connect bi directionally to other tools data management governance keep data clean and trusted security privacy security and compliance made simple infrastructure how we build for scale heap connect send heap data directly to your warehouse use cases solutions funnel optimization improve conversion in user flows product adoption maximize adoption across your site user behavior understand what your users do product led growth manage plg with data industries saas easily improve acquisition retention and expansion retail and ecomm increase purchases and order value healthcare build better digital patient experiences financial services raise share of wallet and ltv heap for teams product teams optimize product activation conversion and retention marketing teams optimize acquisition performance and costs data teams optimize behavioral data without code pricing resources support heap university video tutorials help center how to use heap professional services resources down the funnel our complete blog and content library webinars events events and webinar recordings press news from and about heap careers join us ecosystem customer community join the conversation partners technology and solutions partners developers customers stories from over 9 000 successful companies free trial request demo log in free trial request demo log in better insights faster request demo platform capture enrichment integrations governance security privacy infrastructure heap illuminate segments charts dashboards playbooks use cases funnel optimization product adoption user behavior product led growth customer 360 saas retail and ecomm financial services why heap why product analytics how heap works how heap compares cro analyzer benchmark 2026 report resources blog content library events topics heap university community professional services company about partners press careers customers dei support request demo help center contact us pricing social twitter facebook linkedin youtube 2026 heap inc all rights reserved legal privacy policy status trust