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description=Achieve Business Growth with Emotional Design Strategy based on psychology and science-based methods. Empowering Industry Leaders since 2010.;
author=eMotivo GmbH - Ihr Partner für IT, Web und Design - www.emotivo.de, Jesteburg, Bösel, Deutschland;
keywords=Design, Emotion, Design and Emotion Lab;

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Text of the page (random words):
emotional design strategy consulting training and keynotes skip navigation home design consulting emotional design methods the book designing emotion contact skip navigation legal notice privacy policy get in touch achieve business growth with science based emotional design strategy consulting trainings keynotes get in touch get in touch don t tell make them feel translate emotions into performative design guess driven design leaks value at launch if emotions lacks focus products lose their appeal and profits decline our science based methods validated pinpoint emotional design and articulate the exact emotions your audience needs by translating these insights into clear performative design we replace subjective guesswork with measurable business growth we empower executives marketers and designers to create the impact you desire our focus is on engineering the most effective emotional design strategy to align with your business objectives to drive differentiation customer loyalty brand value fit book your discovery call now brands and products stand out by how they make you feel not by what they say empowering leading brands to drive success accelerate growth with emotional design empowering leaders to master emotion design consulting end to end guidance that embeds emotional design in your strategy and delivers measurable uplift distinctive brand positioning empathy driven design user centred innovation sprints cross functional alignment emotional design performance learn more trainings workshops hands on sessions provide teams with methods and processes to apply emotional design strategy deep dive into emotional design user centric methods emotional design strategies expert coaching immediate application request now inspiring keynotes high energy talks that unlock fresh perspectives and actionable tactics on emotional design visionary insights latest research highlights practical takeaways emotion engagement hacks strategic alignment cues request now level up your design emotion expertise designing emotion methods and strategies for designers provides professional design instruments for influencing emotions includes some of our most powerful methods design elements and emotion grid with illustrative product analyses interviews and case studies show insights into the design practice of successful companies learn more emotional design roi design to move markets emotions are the universal code of humanity every consideration decision and purchase starts with a feeling since 2010 we have been investigating how color material and form influence emotions and in a direct result consumer behaviour our science based methods let you measure a concept s emotional impact before launch to replace subjective guess work with data and steer design decisions toward profitable action predict market impact early express brand identity with surgical clarity translate business goals into design cues whether you engage us as consultants trainers or speakers we equip your team to build and run the most effective emotional design strategy key questions we address how do we express our brand s core emotion which emotions drive top competitor designs how do we turn business goals into design cues which details signal our brand values what impact will this design have on users how do we measure performance before launch cross cultural design resonance consider cultural differences in design perception and develop strategies fitting your product portfolio and specific market align your emotional objectives balancing functional requirements with emotional impact in product features targeted communication of emotions create a common language for emotions with a clear framework and wording between teams and design output book your discovery call now designing emotion psychology powered methods since 2010 we ve spent 8 000 research hours at the nexus of psychology design and emotion beginning at the university of applied sciences schwäbisch gmünd and expanding through live collaborations with experts from neuroscience psychology and behavioural research from that work we built a systematic approach that turns emotions into precise action these science based methods let us craft pinpoint strategies and de risk every design decision value cards emotion grid emotional journey map key ids design elements learn more about our emotional design methods design and emotion everyone talks about it no one could convey it many thanks to oliver and mareike for their well founded and stimulating fundamental work yves ebnöther senior lecturer researcher zhaw zurich mareike and oliver are developing a method of systematically transferring brand theory into meaningful practice with great passion for the topic they succeed at the interface between rational analysis and emotional creation to provide a comprehensible justification for the expression of today s or future product worlds stephan niehaus head of corporate product design hilti corporation it was simply a great and unforgettable teamwork chapeau pierre cedric senghor group design management volkswagen group the result of our collaboration with mareike and oliver is a holistic solution that is unique in the market through the combination of target group perception and translation into design we were able to make concrete recommendations for our client s product strategy furthermore it is simply a pleasure to work with mareike and oliver bastian verdel managing partner straightone gmbh mareike and oliver have shown that design is more than just personal preference and that there is more science behind it than most people are aware of the collaboration has always been very supportive and you can tell that mareike and oliver are very passionate about what they do stephan eberhardt global procurement projects logistics al ko gmbh the process and methods of mareike and oliver helped us to improve the internal communication of the design in particular to communicate the emotional design language of the new products internally in a scientifically sound way peter weiss project manager technical r d staedtler mars gmbh co kg designing emotional identity lab genesis successful design isn t a matter of taste since 2010 it has been our mission to explore one question how can we influence behaviour by shaping emotions that curiosity pulled psychologists designers and strategists around one table forging the award winning design agency hoch e to drive deep rooted transformation thousands of research hours and wins later we gave our engine of innovation its own stage the design emotion lab here we create science based strategies to turn emotions into predictable action our knowledge and methods power hoch e projects worldwide pioneering emotional strategic design for global brands to ensure every product decision strengthens a holistic bond between brand product and user mareike roth design psychologist what could be more exciting than the question of how people behave feel and decide within their environment so after years of experience as a designer it seemed only logical for me to study psychology the perfect symbiosis while psychology explores the why design investigates the how connect with me on linkedin oliver saiz emotional design strategist being a detective was an unfulfilled desire for me today i combine my analytical passion with creative energy and psychological essences to create emotional design strategies in addition our scientific methods transform unconscious emotions into effective designs a key that can unlock almost anything connect with me on linkedin ️ book your discovery call now create the impact you desire e mail us call us meet us the design emotion lab helps you grow your business using science based emotional design strategies the design emotion lab is the institute for psychological design consulting of legal notice privacy policy change privacy settings