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description=Most product problems are brief problems. Element is a UK industrial design studio taking consumer, medtech and appliance products from brief to production.;

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element studio industrial design consultancy uk product brand purchase home work services studio contact we design for the person not the meeting the shelf not the awards the ten years after launch not the launch scroll to explore an industrial design studio we do the thinking before we draw what strategy industrial design and brand on one desk we work from the question worth answering to the product that ships at scale who industrial designers strategists and brand thinkers as one team the interesting problems live in the gaps between those disciplines we close them we don t hand them off how we work in the open real prototypes early transparent costs and trade offs the people who hire us should enjoy the process the people who use the product should feel it studio case selection all projects joseph joseph kitchenware three bar tools in one hand dune consumer products contemporary timepiece mode consumer electronics headphones built on restraint joseph joseph kitchenware nested salad server set process four phases we start with the brief itself and we don t stop at handover services 01 interrogate the brief the brief is rarely the question worth answering we start by finding out why who it s really for what the business is trying to make happen and what hasn t been said out loud yet 02 find the question worth answering one question agreed before design starts everything downstream answers to it we align on what we re solving who it s for and what good looks like written down not assumed 03 design until it works strategy form brand and detail in parallel we don t stop at on brief concept refinement prototype repeat tested against real use not just the brief 04 ship then watch what happens handover is part of the design not the end of it the work doesn t stop at launch we re still in it at the six month mark what we believe most product problems are brief problems if the user doesn t reach for it it didn t work craft is a strategy not a finish awards are nice sales are better we d rather rewrite the brief than miss the point if we re not the right studio for the project we ll tell you early trusted by work with us testimonials from the people who hired us 01 joseph joseph element studio consistently delivered designs that were both visually appealing and functional steve gates design manager joseph joseph 02 flyzero creative committed full of ideas and great to work with dan and the team have been pivotal in supporting our work over the past few years highly recommended ben orson design lead flyzero aviation technology institute 03 estia within two months of launch the new estia range delivered sales growth of more than 20 compared with the previous range element studio helped us create a genuinely more distinctive product range with stronger perceived value which gave us the confidence to increase retail prices and deliver a meaningful improvement in gross margin six product skus were developed within eight months from first sketch to launch with a modular design that met every requirement with zero extra components a masterclass in efficiency and supply chain optimisation beyond the numbers daniel and the team have worked with us across flow pulse lens our hot coffee cup and larger formats balancing design identity with the practical realities of ergonomics leak proofing hygiene and manufacturability it s rare to find a design partner who moves this fluently between brand and commercial impact element has become a trusted extension of our product development team and the results speak for themselves stavros managing director estia ready to discuss the future of your brand louise collins design director bring us your brief work with us work with us element where brand product and people connect office 7 aldwick road west sussex po21 2ln get directions get directions hours monday to friday 09 00 to 17 00 gmt uk contact 44 01243 920558 44 01243 920558 hello element studio co hello element studio co instagram instagram linkedin linkedin behance behance privacy policy privacy policy terms of use terms of use navigation index work case study studio archive services news article contact back to top back to top element studio style guide licensing changelog