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Text of the page (random words):
you re going to be amazing home ask me anything archive mobile rss you re going to be amazing text august 29 2023 114 notes surely you will be saved one day now complete 88k modern au medical slow burn explicit tags my fic ofmd fic my surgeon boys finally complete text may 19 2026 450 notes pwhl mybeloved via montrealvictoire tags im 31 but yeah text may 19 2026 11 591 notes mapleejay mapleejay does anyone else think about how brave all their friends are and get really emotional about it i m glad everyone is alive rn via epersonae text may 19 2026 2 870 notes materialist scumbag og lego s q3 2025 earnings announcement october 2025 so lego just posted another monster quarter and everyone s doing the usual timeless appeal of analog play in the digital age garbage and like no the actual story is that lego is a privately held danish family company that spent the 2000s nearly going bankrupt and came out of it having figured something out that almost nobody in consumer products has figured out which is that your core ip is the manufacturing tolerance here s what i mean a lego brick made in 1958 still clicks perfectly onto a lego brick made last week that is not a marketing claim it s a manufacturing fact and it s enforced by tolerances measured in like two thousandths of a millimeter the stud diameter variance on a standard 2x4 brick is famously smaller than most medical device manufacturers hit on parts going inside human bodies which sounds like trivia until you realize it s the entire business model every brick ever made is compatible with every brick that will ever be made which means the installed base isn t a depreciating asset it s an appreciating one because every new set expands what you can do with the bricks already in your kid s bin and your bin and your dad s bin in the attic now compare this to basically every other toy category hot wheels from 1972 don t interface with hot wheels from 2024 in any meaningful way they re both little cars sure but the track systems have changed the scales have drifted the accessories are incompatible barbie has gone through probably a dozen body molds american girl dolls from the 90s have different proportions than the current ones the entire video game industry is structured around planned incompatibility your switch games don t work on switch 2 your xbox 360 discs mostly don t work on series x incompatibility is the business model it s how you get people to rebuy lego said no lego said the brick from 1958 will fit the brick from 2058 and this is insane if you think about it because it means they have voluntarily foreclosed on the single most powerful lever in consumer products which is forcing obsolescence every company that sells a durable good spends enormous amounts of r d figuring out how to make this year s product not work with last year s product without pissing the customer off too much apple is a master at this microsoft is slightly worse at it car companies have built entire industries on it proprietary charging connectors obd ii access right to repair fights lego just doesn t do it what they get in return and this is the thing the timeless analog charm people miss is that the brick becomes infrastructure a lego brick is not really a toy it s a piece of durable manufacturing infrastructure that gets distributed into hundreds of millions of homes worldwide and every new set is basically an expansion pack for an operating system that already has universal install which means the network effects are doing most of the work when a grandparent buys a lego set for a kid they re not buying a toy in the sense that a mattel product is a toy they re depositing compatible substrate into an accumulating household stockpile and every deposit raises the marginal utility of the next deposit this is also why the ip licensing deals star wars harry potter the recent nintendo stuff work for them in a way they work for basically nobody else when hasbro does a star wars license they re making star wars figures that sit on a shelf when lego does a star wars license they re making bricks in star wars configurations which means even if the kid loses interest in star wars in six months the bricks get absorbed into the general pool and keep producing value the license is temporary the substrate is permanent and the substrate was already the valuable part the near death experience in the early 2000s is the instructive piece here because lego almost lost this they went on a diversification binge theme parks video games clothing galidor look it up it s hilarious and they started loosening the tolerances on the actual bricks because the bricks were seen as a commodity and the brand was seen as the valuable part which is exactly backwards jørgen vig knudstorp comes in in 2004 basically says the bricks are the company tightens tolerances back up narrows the product line and the company starts printing money again the takeaway the business press drew was focus on your core competency which is such a domesticated reading of what actually happened the actual lesson is the boring manufacturing discipline is the moat and when you think the brand is the moat you are about to destroy the company which is interesting because right now there s a huge knockoff market mega bloks chinese brands like lepin which got sued into oblivion various others and they make bricks that are almost compatible with lego almost and it turns out almost compatible is actually worse than incompatible because when a kid tries to fit a knockoff into a real lego build and the stud is 0 03mm off the whole structure gets wobbly and the kid learns not to mix them the tolerance is a credential you can counterfeit the shape but you can t counterfeit sub thousandth precision at scale without becoming essentially lego anyway the q3 number is like 13 up year over year in a consumer products environment where basically nothing is growing and the analyst takes are all about emotional connection and intergenerational brand equity which sure fine those are downstream effects the upstream cause is that a danish family spent fifty years obsessing over whether their plastic rectangles were within two thousandths of a millimeter of spec and it turned out that was the whole game via epersonae text may 18 2026 2 632 notes fabrickind oobh i got plany off bobbin thread via fearforthestorm photo may 18 2026 7 554 notes mitakuye oyasinn set of three coiled snakes bronze possibly spain or germany 1570 1629 detail the wallace collection via systlin text may 18 2026 112 530 notes your dads filing cabinet kittydesade nightcrawler fan thedeadtravelfast scrabbleknight raevenlywrites virtualgirladvance catboybiologist tiktoksijustthinkareneat love conversations where every single participant has certified issues one guys issue is not knowing vampires are real i feel him love burying the lead he s 33 i m 22 bitch he is 433 give or take he doesn t know how to divide by 2 nightcrawler fan iceandbone why does this have better writing than most actual comedy series about fantasy characters is one of those guys blade via mxmollusca text may 18 2026 1 071 notes dragon in a fez dragon in a fez dragon in a fez wait did i never tell tumblr about the haunted space waterpark hotel in january 2018 i spent a couple of days in the town of hutchinson kansas for work i rolled into town and stopped at what appeared from the outside to be a normal motel just off the highway it was not i should add that i did not see a single other guest the entire time i was there which intensified the whole vibe via mxmollusca text may 18 2026 6 417 notes kuwau what character s do you associate with the person you reblogged this from via epersonae tags stede and lucretia all the way babyyyy text may 18 2026 123 notes wraithsonwingsposts neovism okay bro we got the gay hockey the straight hockey where is my lesbian hockey it s in the pwhl where you can watch an entire inspirational lesbian sports movie play out at the end of the 3rd period featuring star forward a laura stacey getting injured btw she broke both her wrists at the same time in college and was not in a ton of visible pain and screaming in pain her wife marie philip poulin who is also the captain and her linemate rushes over and holds her gently while the trainers help her up straighten her leg making her scream bloody murder she is also injured from the olympics and so far from 100 she came back from ltir for the last regular season game oh yeah and they re down by 1 with 23 seconds on the clock poulin gets back from walking her injured wife down the tunnel and immediately gets back on the ice for a face off in the o zone she passes to rookie defender nicole gosling who scores the tying goal with literally 2 seconds left intermission happens it s overtime at a montreal v ottawa game fork found in kitchen etc laura stacey leads the team back on the ice to start the first intermission because what the fuck everyone goes bonkers she then proceeds to pass to abby roque who headbutts the puck into the net and wins the game you cannot make this shit up via werewolf transgenderism tags join us op text may 18 2026 38 054 notes softwetmoss bark barkley i want to look at things made by human beings and also occasionally by pufferfish via werewolf transgenderism next about emi she her 30s constant state of bisexual panic emi_rose on ao3 icon by eefaevie no sideblogs this is all you get people i follow powered by tumblr minimal theme designed by artur kim