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e this page get shortened url switch to legacy parser print export download as pdf printable version in other projects wikidata item appearance move to sidebar hide from wikipedia the free encyclopedia nonprofit organisation that promotes effective giving giving what we can abbreviation gwwc formation 2009 17 years ago 2009 founders toby ord bernadette young william macaskill founded at oxford england type charity registration no 1207964 uk members 8 983 2024 president toby ord website official website giving what we can gwwc is an effective altruism nonprofit that promotes effective giving through education outreach and advocacy around the 10 pledge which encourages members to donate at least 10 of their income to effective charities 1 it was founded at oxford university in 2009 by philosophers toby ord and william macaskill 2 history edit toby ord is one of the founders of giving what we can giving what we can was launched as a giving society with 23 members 3 in 2009 by toby ord an ethics researcher at oxford his wife bernadette young a physician in training at the time and fellow ethicist william macaskill 4 5 2 with the goal of encouraging people to give at least 10 of income over the course of their working life to alleviate world poverty 6 this is similar to ma aser kesafim in jewish tradition and zakat 7 in islam but ord said there was no religious motivation behind it 8 ord cited writings from peter singer and thomas pogge about one s moral duty to give to the poor as inspiration for starting the organisation 9 and personally planned to give away everything above about 28 000 a year the median after tax salary in the u k 3 his focus was on donations to charities which saved a maximal amount of life per donation amount 10 in 2011 a sister organisation at oxford led by macaskill and others called high impact careers soon after renamed to 80 000 hours 11 was spun off from giving what we can in 2012 both organisations incorporated the centre for effective altruism as a nonprofit to serve as an umbrella organisation 5 12 in 2024 giving what we can became its own legal entity and is no longer part of the centre for effective altruism or effective ventures foundation 13 giving what we can began providing regular reports on what charities were most effective at addressing poverty in the developing world using research conducted by givewell along with the concept of the quality adjusted life year 14 as early as 2011 it no longer focuses only on global health recommending research backed charities in several cause areas including global poverty alleviation animal welfare and the welfare of future generations see the section on research and recommendations for more details pledges edit giving what we can promotes giving pledges as a means to help individuals align their actions with their values take concrete steps to improve the world and influence societal norms around charitable giving all members share a commitment to donating at least part of their income and are commonly referred to as pledgers the 10 pledge edit the 10 pledge is a voluntary and non legal commitment to donate 10 or more of one s income 15 this figure is the minimum percentage and was chosen because it has a good balance of significant and achievable it is a significant proportion of income in recognition of the importance of the problem and the need for real action but it is also within the reach of most people in the developed world some members decide to go further and commit to donating 20 or even 50 16 in late 2023 the option to pledge wealth in addition to income was added the optional wealth component of the pledge allows individuals to commit to giving either 10 of their income or a custom percentage of their wealth annually whichever is greater 17 head of ted chris anderson who helped develop the wealth pledge option was among the first to take it other pledges edit the further pledge edit some members decide to sign the further pledge where the member defines a basic annual income to live on and donates all income above this level to effective measures 18 founder toby ord further pledged to donate anything he earned over 20 000 a year based on his conviction that he could live comfortably and happily on this income co founder will macaskill is also among those who have made such a pledge 19 the trial pledge edit gwwc also offers a temporary commitment called the trial pledge for people that may be interested but not yet ready to take the 10 pledge this involves making a commitment to donate at least 1 of one s income for a specified period of time 20 the company pledge edit in 2020 an option for companies to commit to donating to effective organizations was launched in this case companies commit to donate at least 10 of their net profits to effective charities by 2024 51 companies had signed up 21 research and recommendations edit see also charity evaluator giving what we can conducts research to determine which charities it recommends for members and other people to support rather than evaluating individual charities its research team evaluates the work of impact focused charity evaluators such as givewell animal charity evaluators and founders pledge 22 23 and then publishes the recommendations of the evaluators it has judged to be best suited for helping donors maximise their impact 24 it provides recommendations in the areas of global health animal welfare and reducing global catastrophic risks and allows donors to support those and other programs via its donation platform impact focused charity evaluators differ from others in terms of the importance given to metrics of charity performance while evaluators such as charity navigator use the fraction of donations spent on program expenses versus administrative overhead as an important indicator the evaluators that inform giving what we can s research use the cost effectiveness of the charity s work this begins with cause prioritization identifying global problems that are pressing solvable and neglected 25 by focusing on high impact causes gwwc aims to direct donations to areas where they can have the most substantial effect this strategy acknowledges that the variance in cost effectiveness among charities often stems from the nature of the causes they address 26 members edit by 2012 264 people from 17 countries had taken the 10 pledge 27 it surpassed 1 000 members in 2015 4 and 5 000 members in 2020 28 as of 2025 it had over 10 000 members prominent members edit professor peter singer has been a member of giving what we can since its foundation since its inception in 2009 the giving what we can pledge was signed by various prominent individuals 29 a j jacobs american journalist author and lecturer best known for writing about his lifestyle experiments adam swift professor of political theory at university college london alan fenwick professor of tropical parasitology at the imperial college london founder of the schistosomiasis control initiative sci 30 amelia gray american writer aviva baumann american actress ben delo british mathematician computer programmer and entrepreneur co founder of bitmex ben lester british recording artist and multi instrumentalist bruce friedrich executive director of the good food institute a non profit that received donation funding from y combinator clare gallagher american ultrarunner chris anderson head of ted conference 31 dario amodei ceo of anthropic derek parfit senior research fellow at the university of oxford visiting professor of philosophy at harvard university new york university and rutgers university derek thompson american journalist and staff writer at the atlantic diana fleischman american evolutionary psychologist and senior lecturer at university of portsmouth dustin moskovitz american entrepreneur who co founded facebook inc and asana inc and philanthropist who co founded open philanthropy 32 dylan matthews american journalist correspondent for vox ellie chowns uk member of parliament for the green party of england and wales eva vivalt canadian economist assistant professor of economics at the university of toronto and the founder of research institute aidgrade janet radcliffe richards professor of practical philosophy at the university of oxford 33 john bohannon american science journalist and scientist who is director of science at primer an artificial intelligence company jonathan blow american video game designer programmer and twitch streamer josé gonzález swedish indie folk singer songwriter and guitarist kelsey piper american journalist and staff writer at vox ken baumann american actor writer publisher and book designer leah price american literary critic liv boeree television presenter and former professional poker player marcus daniell olympic tennis player from new zealand with 5 atp titles 34 35 and founder of the organisation high impact athletes michael greger american physician author and professional speaker on public health issues and advocate for plant based diets michael kremer holder of the nobel memorial prize in economics professor in economics and public policy at the university of chicago nir eyal professor of bioethics and director of the center for population level bioethics at rutgers university 36 peter eckersley australian computer scientist computer security researcher and activist 37 peter singer professor of bioethics at princeton university and laureate professor at the centre for applied philosophy and public ethics at the university of melbourne pilvi takala finnish award winning performance artist rachel glennerster chief economist at the department for international development dfid romesh ranganathan english actor comedian and presenter rutger bregman dutch popular historian and author of four books on history philosophy and economics including utopia for realists sam harris american author philosopher neuroscientist podcast host and prominent atheist thomas pogge leitner professor of philosophy and international affairs at yale university director of the global justice program toby ord senior research fellow at the university of oxford s future of humanity institute william macaskill associate professor in philosophy at the university of oxford references edit about us giving what we can retrieved 1 october 2024 1 2 transparency giving what we can retrieved 18 may 2024 1 2 espinoza javier 28 november 2011 small sacrifice big return wall street journal 1 2 macfarquhar larissa 22 september 2015 extreme altruism should you care for strangers at the expense of your family the guardian 1 2 singer peter 2015 the most good you can do how effective altruism is changing ideas about living ethically yale university press p 18 isbn 9780300180275 academic pledges to give away 1m bbc 14 november 2009 editorial unthinkable giving 10 the guardian 6 january 2012 woods richard 15 november 2009 take my money i don t want it the sunday times gill martha 8 january 2013 the man who gives away a third of his income would you give up a luxury to save a life new statesman geoghegan tom 13 december 2010 toby ord why i m giving 1m to charity bbc news shade robbie 22 november 2011 80 000 hours is launched archived from the original on 18 march 2017 centre for effective altruism uk companies house retrieved 18 march 2017 giving what we can is now its own legal entity giving what we can 31 august 2024 retrieved 25 december 2024 rosenberg tina 5 december 2012 putting charities to the test opinionator the new york times retrieved 18 march 2017 we re renaming the giving what we can pledge www givingwhatwecan org retrieved 12 july 2024 why 10 giving what we can retrieved 25 october 2020 giving what we can has a new pledge option www givingwhatwecan org retrieved 16 january 2025 further pledge giving what we can retrieved 25 october 2020 bajekal naina 10 august 2022 inside the growing movement to do the most good possible time archived from the original on 29 november 2023 retrieved 18 may 2024 try giving givingwhatwecan org retrieved 25 october 2020 company members givingwhatwecan org retrieved 25 october 2020 evaluations of givewell givewell february 2025 why and how giving what we can evaluates evaluators giving what we can bauer jacob 2024 effective altruism an introduction polity p 176 isbn 9781509562435 a framework for strategically selecting a cause 80 000 hours december 2013 how much do solutions to social problems differ in their effectiveness a collection of all the studies we could find 80 000 hours december 2013 hellen nicholas 9 december 2012 oxford don sparks flood of charity cash the sunday times archived from the original on 12 march 2013 5 000 people have pledged to give at least 10 of their lifetime incomes to effective charities 27 september 2020 members www givingwhatwecan org retrieved 25 september 2020 who professor alan fenwick who archived from the original on 21 october 2014 retrieved 25 september 2020 chris anderson talking about his pledge on x twitter retrieved 1 june 2024 dustin moskovitz sharing his pledge on twitter twitter retrieved 10 april 2023 profile of janet radcliffe richards new zealand s marcus daniell is giving back to the game tennis com i just pledged to donate 10 for the rest of my life high impact athletes archived from the original on 15 january 2021 rutgers profile page for dr nir eyal hagerty james r mcmillan robert 9 september 2022 peter eckersley helped encrypt internet traffic to foil snoops the wall street journal issn 0099 9660 retrieved 10 september 2022 external links edit giving what we can centre for effective altruism registered charity no 1149828 charity commission for england and wales v t e effective altruism concepts aid effectiveness charity assessment demandingness objection disability adjusted life year disease burden distributional cost effectiveness analysis earning to give equal consideration of interests incremental cost effectiveness ratio longtermism marginal utility moral circle expansion psychological barriers to effective altruism quality adjusted life year utilitarianism venture philanthropy key figures sam bankman fried liv boeree nick bostrom paul christiano hilary greaves holden karnofsky william macaskill dustin moskovitz yew kwang ng toby ord derek parfit kelsey piper peter singer brian tomasik cari tuna eliezer yudkowsky organizations 80 000 hours against malaria foundation animal charity evaluators alignment research center animal ethics centre for effective altruism centre for enabling ea learning research center for high impact philanthropy centre for the study of existential risk coefficient giving development media international evidence action faunalytics fistula foundation future of humanity institute founders pledge givedirectly givewell giving multiplier giving what we can good food fund the good food institute good ventures the humane league mercy for animals machine intelligence research institute malaria consortium raising for eff...