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s efforts and upon his return to california he began convincing warnock to allow apple to license postscript for a new printer that apple would sell negotiations between apple and adobe over the use of postscript began in 1983 and an agreement was reached in december 1983 one month before macintosh was announced 7 jobs eventually arranged for apple to buy 2 5 million in adobe stock at about the same time jonathan seybold john w seybold s son introduced paul brainerd to apple where he learned of apple s laser printer efforts and saw the potential for a new program using the mac s gui to produce postscript output for the new printer arranging his own funding through a venture capital firm brainerd formed aldus and began development of what would become pagemaker the venture capital coined the term desktop publishing during this time 8 after hearing of canon apple engineers tried bolting a computer board to a canon copier in 1984 the team flew to japan to ask canon to manufacture the computer board and commissioned frogdesign for the shell 9 39 release edit the laserwriter was announced at apple s annual shareholder meeting on january 23 1985 10 the same day that aldus announced pagemaker 11 shipments began in march 1985 12 at the retail price of us 6 995 13 significantly more than the hp model however the laserwriter featured appletalk support that allowed the printer to be shared among as many as sixteen macs meaning that its per user price could fall to under 450 far less expensive than hp s less advanced model the combination of the laserwriter postscript pagemaker and the mac s gui and built in appletalk networking would ultimately transform the landscape of computer desktop publishing 7 at the time apple planned to release a suite of appletalk products as part of the macintosh office with the laserwriter being only the first component 14 while competing printers and their associated control languages offered some of the capabilities of postscript they were limited in their ability to reproduce free form layouts as a desktop publishing application might produce use outline fonts or offer the level of detail and control over the page layout hp s own laserjet was driven by a simple page description language known as printer command language or pcl the version for the laserjet pcl3 was extended from the previous laser printers 4 5 it lacked the power and flexibility of postscript until several upgrades provided some level of parity 15 it was some time before similar products became available on other platforms by which time the mac had ridden the desktop publishing market to success the laserwriter contained four built in postscript font families times helvetica courier and symbol these fonts became very popular as a result being used a lot in desktop publishing description edit hardware edit the laserwriter used the same canon cx printing engine as the hp laserjet and as a consequence early laserwriters and laserjets shared the same toner cartridges and paper trays 16 postscript is a complete programming language that has to be run in a suitable interpreter and then sent to a software rasterizer program all inside the printer to support this the laserwriter featured a motorola 68000 cpu running at 12 mhz 512 kb of workspace ram and a 1 mb frame buffer 17 at introduction the laserwriter had the most processing power in apple s product line more than the 8 mhz macintosh as a result the laserwriter was also one of apple s most expensive offerings for implementation purposes the laserwriter employed a small number of medium scale integration monolithic memories pals and no custom lsi whereas the laserjet employed a large number of small scale integration texas instruments 74 series gates and one custom lsi the laserwriter was thereby in the same form factor for its rip able to provide much greater function and indeed much greater performance all within the very same lbp cx form factor although the external packaging was for marketing purposes somewhat different networking edit since the cost of a laserwriter was several times that of a dot matrix impact printer some means to share the printer with several macs was desired lans were complex and expensive so apple developed its own networking scheme localtalk based on the appletalk protocol stack localtalk connected the laserwriter to the mac over an rs 422 serial port at 230 4 kbit s localtalk was slower than the centronics pc parallel interface but allowed several computers to share a single laserwriter postscript enabled the laserwriter to print complex pages containing high resolution bitmap graphics outline fonts and vector illustrations the laserwriter could print more complex layouts than the hp laserjet and other non postscript printers paired with the program aldus pagemaker the laserwriter gave the layout editor an exact replica of the printed page the laserwriter offered a generally faithful proofing tool for preparing documents for quantity publication and could print smaller quantities directly the mac platform quickly gained the favor of the emerging desktop publishing industry a market in which the mac is still important 18 design edit the laserwriter was the first major printer designed by apple to use the new snow white design language created by frog design it also continued a departure from the beige color that characterized the apple and macintosh products to that time by using the same brighter creamy off white color first introduced with the apple iic and apple scribe printer 8 months earlier in that regard it and its successors stood out among all of apple s macintosh product offerings until 1987 when apple adopted a unifying warm gray color they called platinum across its entire product line which was to last for over a decade the laserwriter was also the first peripheral to use the localtalk connector and apple s unified round appletalk connector family which allowed any variety of mechanical networking systems to be plugged into the ports on the computers or printers a common solution was the 3rd party phonenet which used conventional telephone cables for networking legacy edit apple s rip was of its own design and was implemented using few ics including pals for most combinatorial logic with the subsystem timing dram refreshing and rasterization functions being implemented in very few medium scale integration pals apple s competitors i e qms nec and others generally used a variation of one of adobe s rips with their large quantity of small scale integration i e texas instruments 7400 series ics in the same time frame as apple s laserwriter adobe was licensing the very same version of postscript to apple s potential competitors apple s postscript licensing terms were non exclusive however all non apple licensees of postscript generally employed one of adobe s postscript reference models atlas redstone etc and even linotype s first image setter which featured postscript employed such a reference model but with customization for the linotronic s different video interface plus the necessary implementation of banding and a hard drive frame buffer and font storage mechanism indeed the postscript language itself was concurrently enhanced and extended to support these high resolution banding devices as contrasted to the lower resolution framing devices such as the laserwriter in which the entire frame could be contained within the available ram in most cases such ram was fixed in size and was soldered to the logic board in late postscript level 1 and in early postscript level 2 the ram size was made variable and was generally extensible through plug in simms beyond the 2 0 to 2 5 mb minimum 0 5 to 1 0 mb for instructions depending upon postscript version and 1 5 mb minimum for the frame buffer for the lowest resolution devices 300 dpi as more than 300 dpi of course required more ram and some laserwriters were able to change between 300 dpi and 600 dpi depending upon how much ram was installed 600 dpi for example required 6 mb of ram but 8 mb of ram was more commonly found at this point apple s laserwriters were employing generic non parity ram whereas hp s laserjets especially the ones which offered a plug in postscript interpreter card required special parity type ps 2 ram modules with a presence detect function according to ibm specs other laserwriter models edit see also list of apple printers laser printer series building on the success of the original laserwriter apple developed many further models later laserwriters offered faster printing higher resolutions ethernet connectivity and eventually color output in the color laserwriter to compete many other laser printer manufacturers licensed adobe postscript for inclusion into their own models eventually the standardization on ethernet for connectivity and the ubiquity of postscript undermined the unique position of apple s printers macintosh computers functioned equally well with any postscript printer after the laserwriter 8500 apple discontinued the laserwriter product line in 1997 when steve jobs returned to apple laserwriter ii edit apple laserwriter ii in 1988 to address the need for both an affordable printer and a professional printer the laserwriter ii was designed to allow for complete replacement of the circuit board that operates the printer across all the different models the print engine was the same for low end users there was the laserwriter iisc 19 a host based quickdraw printer connected via scsi that did not use postscript and did not require a license from adobe it had two scsi ports to allow daisy chaining of the printer with other scsi devices such as hard drives it did not support appletalk for mid range users the laserwriter iint 20 provided postscript support and appletalk networking for high end users the laserwriter iintx 21 also included a scsi controller for storage of printer fonts on a hard drive dedicated for use by the printer three years later in 1991 two updated versions of the laserwriter ii were produced the laserwriter iif 22 had a faster processor than the iintx a newer version of postscript and also hp pcl and included the scsi interface for font storage on an external hard drive the laserwriter iig 23 had the capabilities of the iif and was also the first laserwriter with a built in ethernet network interface to deliver higher performance apple eventually switched from the 68000 series to the am29000 series of processors to drive later models starting with the personal laserwriter ntr in 1992 24 references edit h a tucker desktop publishing archived january 27 2017 at the wayback machine in maurice m de ruiter advances in computer graphics iii springer 1988 isbn 3 540 18788 x p 296 michael b spring electronic printing and publishing the document processing revolution archived january 27 2017 at the wayback machine crc press 1991 isbn 0 8247 8544 4 page 46 1 2 benji edwards apple s five most important printers archived april 17 2010 at the wayback machine macworld com december 10 2009 1 2 3 jim hall hp laserjet the early history archived june 8 2021 at the wayback machine canon lbp cx engine fixyourownprinter com archived from the original on january 31 2007 libes sol september 1982 bytelines byte pp 490 493 retrieved december 30 2024 1 2 pamela pfiffner inside the publishing revolution the adobe story adobe press 2003 isbn 0 321 11564 3 chapter steve jobs and the laserwriter pages 33 46 a pdf of the chapter is available at inside the publishing revolution creativepro com december 3 2002 archived from the original on january 6 2010 retrieved september 23 2009 david wilma brainerd paul b 1947 archived february 7 2012 at the wayback machine historylink february 22 2006 mcgee patrick may 13 2025 apple in china the capture of the world s greatest company simon and schuster isbn 978 1 6680 5339 3 jim bartimo michael mccarthy is apple s laserwriter on target archived december 24 2016 at the wayback machine infoworld volume 7 issue 6 february 11 1985 pp 15 18 aldus announces desktop publishing system businesswire january 23 1985 macintosh timeline archived from the original on june 10 2011 retrieved april 13 2010 apple s five most important printers december 9 2009 retrieved july 28 2025 owen w linzmayer 2004 apple confidential 2 0 no starch press isbn 978 1 59327 010 0 archived from the original on june 21 2013 retrieved september 23 2009 chapter why 1984 wasn t like 1984 pages 143 146 hp s history of printer command language pcl archived february 24 2012 at the wayback machine hp printerworks com apple laserwriter and laserwriter plus printers archived from the original on august 1 2013 retrieved january 18 2014 laserwriter technical specifications archived august 11 2011 at the wayback machine apple apple company news product updates archived april 17 2011 at the wayback machine businessweek retrieved on july 21 2013 laserwriter iisc technical specifications archived august 11 2011 at the wayback machine support apple com april 15 2013 retrieved on july 21 2013 laserwriter iint technical specifications archived august 11 2011 at the wayback machine support apple com april 15 2013 retrieved on july 21 2013 laserwriter iintx technical specifications archived august 11 2011 at the wayback machine support apple com april 15 2013 retrieved on july 21 2013 laserwriter iif technical specifications archived august 11 2011 at the wayback machine support apple com april 15 2013 retrieved on july 21 2013 laserwriter iig technical specifications archived august 11 2011 at the wayback machine support apple com april 15 2013 retrieved on july 21 2013 child jeffrey may 1992 risc chips continue conquest of embedded realm computer design pp 103 104 106 108 110 retrieved february 24 2024 wikimedia commons has media related to apple inc laser printers v t e apple printers silentype dot matrix color plotter daisy wheel imagewriter stylewriter laserwriter color laserwriter v t e apple hardware before 1998 computers apple ii i ii ii plus iie iic iic plus iigs iii compact macintosh 128k 512k 512ke plus se se 30 classic classic ii color classic macintosh ii ii iix iicx iici iifx iisi iivi iivx macintosh lc lc ii iii 500 series tv macintosh quadra 605 610 630 650 660av 700 900 950 800 840av powerbook 68k based 100 series 100 140 170 160 180 150 190 duo 200 series 500 series powerpc based 5300 1400 3400c 2400c g3 power macintosh 4400 5200 lc 5260 5300 lc 5400 5500 6100 6200 6300 6400 6500 7100 7200 7220 7300 7500 7600 8100 8200 8500 8600 9500 9600 g3 miscellaneous apple lisa big mac and baby mac cancelled macintosh xl macintosh portable macintosh performa macintosh centris apple iie card macintosh pds macintosh processor upgrade card apple workgroup server 9150 apple network server twentieth anniversary macintosh peripherals displays monitor ii monitor iii audiovision 14 external drives disk ii fileware macintosh profile hard disk 20 hard disk 20sc applecd powercd tape drive 40sc inpu...