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playstation 5 digital edition was downgraded from 1 tb to 825 gb of internal storage without announcement and at the same price 38 39 legislation edit in 2024 a bill was introduced in the u s senate that would ban shrinkflation 40 a separate bill introduced in the u s house of representatives would require brands to label products that contain less product than before at the same price in brazil there is a law that requires manufacturers to clearly indicate on the packaging for at least six months that the product s net content has changed providing both relative and absolute figures 41 in austria too the 60 day labeling requirement has become mandatory starting in april 2026 42 related terminology edit in october 2021 npr s greg rosalsky from planet money proposed the term skimpflation to refer to a degradation in the quality of services while keeping the price constant such as a hotel offering a more meager breakfast or reducing the frequency of housekeeping 43 in 2023 guardian money described a number of ingredient changes in british supermarket foods such as a brand of mayonnaise changing from 9 egg yolk to 6 egg and 1 5 egg yolk as an example of skimpflation 44 unlike changes to the size and weight of a product skimpflation is more difficult to measure in a standardized way and consequently goes unrecorded in measurements of inflation 8 conversely in september 2022 izabella kaminska s the blind spot published an article that proposed the term shitflation in reference to maintaining a product s price while decreasing quality 45 unreliable source the article s author dario garcia giner proposed that shrinkflation and shitflation spoke to the grossman stiglitz paradox and argued they were akin to trojan horses buried in the heart of mainstream finance just waiting to tear down the system by discombobulating relative values in the big data spreadsheets that central bankers and financiers depend on to manage economic allocation popular usage edit the term has been used by president joe biden in 2023 and 2024 to blame companies for deploying this tactic to increase their profits deflecting criticism about inflation during his administration and instead pinning the blame on big business 46 biden s claim has been criticized with some conservatives arguing that his economic policies and the inflation reduction act were the primary cause of price increases and shrinking products 47 48 see also edit economics portal purchasing power real versus nominal value economics deflation the grocery shrink ray size weight illusion deceptive packaging consumer protection grundpreisverordnung de german law to specify prices per 1 kilogram 1 litre 1 cubic metre 1 metre or 1 square metre for easier comparison part of pangv enshittification price gouging stagflation drip pricing references edit 1 2 toblerone triangle change upsets fans bbc news 2016 11 08 archived from the original on 2023 08 17 retrieved 2016 11 08 1 2 daily the new 2016 08 19 small tasteless and expensive pringles under fire over changes to popular chip brand smartcompany archived from the original on 2021 10 26 retrieved 2025 09 04 1 2 seyfort serena 2022 03 15 the sneaky way companies are getting aussies to pay more for groceries www 9news com au archived from the original on 2024 07 25 retrieved 2025 09 04 more than 2 500 products subject to shrinkflation says ons bbc news archived from the original on 2017 07 24 j edward moreno 2024 05 31 what s a fancy name for shrinkflation ny times retrieved 2024 07 03 shrinkflation when less is not more at the grocery store the conversation 2018 05 28 archived from the original on 2023 02 27 retrieved 2021 09 14 1 2 beyond inflation numbers shrinkflation skimpflation stlouisfed org archived from the original on 2024 12 07 retrieved 2024 11 24 businesses know that for some goods and services consumers are more sensitive to changes in price than to changes in quantity and this tendency often allows businesses to benefit from shrinkflation 1 2 3 4 5 6 smialek jeanna 2024 03 01 shrinkflation 101 the economics of smaller groceries the new york times archived from the original on 2024 03 08 retrieved 2024 03 08 while shrinkflation gets measured skimpflation does not shrinking itself is captured in official inflation data but another sneaky force that costs consumers is getting missed in the statistics companies sometimes use cheaper materials to save on costs in a practice some call skimpflation that is much harder for the government to measure mcnair kari 2023 02 02 getting less for the same price explore how the cpi measures shrinkflation and its impact on inflation bureau of labor statistics archived from the original on 2024 11 09 retrieved 2024 11 24 as input costs increase and costs to create a product rise companies can increase the list price of a good or they can offer a smaller amount of the product for the same price so a candy bar s size might change from 1 6 ounces to 1 5 ounces yet the price stays the same in other words the price per unit the consumer pays increases as the amount they purchase decreases while the price they pay at the register remains the same downsizing is common across food and household commodities including potato chips paper towels cereal cleaning supplies and candy manufacturers change sizes because market research indicates that consumers are more sensitive to price change than size change bennett jeannette 2022 12 01 beyond inflation numbers shrinkflation skimpflation federal reserve bank of st louis shrinkflation 101 less bang for your buck michigan journal of economics 2024 04 17 archived from the original on 2025 02 11 retrieved 2025 02 11 that shrinking feeling merriam webster dictionary archived from the original on 2023 02 03 retrieved 2019 01 21 do antitrust enforcers know they induce shrinkflation promarket 2023 08 18 archived from the original on 2024 02 17 retrieved 2024 02 17 moorthy vivek 2017 applied macroeconomics employment growth and inflation ist ed delhi i k international publishing house pvt ltd pp section 3 5 the rationale for cost based price pp 78 shrinkflation boycotts have you joined the uprising against downsizing london uk guardian news media 2023 06 06 retrieved 2025 01 22 sewraz reena 2017 02 21 shrinkflation the food and drink items that have shrunk but aren t any cheaper lovemoney com london uk archived from the original on 2023 04 05 retrieved 2020 07 07 ratula chakraborty senior lecturer in business management at the university of east anglia said shrinkflation is a sneaky practice because consumers are not expecting any size changes so do not inspect package sizes unless there is a really noticeable difference studman anna 2019 02 23 shrinking products are we paying more for less which london uk archived from the original on 2021 01 18 retrieved 2020 07 07 carrefour warnt vor versteckten preiserhöhungen wirtschaft merkur de in german münchener zeitungs verlag gmbh co kg 2023 09 09 archived from the original on 2023 09 16 retrieved 2023 09 16 ammann lucas 2023 09 15 erstmals warnt eine supermarktkette vor versteckten preiserhöhungen eine französische supermarktkette hängt warnschilder aus und warnt somit vor shrinkflation sogar ein gesetz ist vorgesehen kurier in austrian german archived from the original on 2023 09 15 retrieved 2023 09 15 ecb meets to tackle deflation while ignoring shrinkflation london uk goldcore 2014 09 04 archived from the original on 2023 02 27 retrieved 2020 07 07 1 2 day sherri 2003 05 03 yogurt makers shrink the cup trying to turn less into more the new york times archived from the original on 2024 03 08 retrieved 2024 03 08 weber s law of just noticeable difference university of south dakota archived from the original on 2014 11 25 retrieved 2024 10 28 shrinkflation how many of our products are getting smaller office for national statistics archived from the original on 2024 01 16 retrieved 2021 03 13 getting less for the same price explore how the cpi measures shrinkflation and its impact on inflation archived from the original on 2024 11 09 retrieved 2024 11 05 moorthy vivek understanding stagflation past and present mcgraw hill education india 2014 pp 79 80 isbn 978 93 392 0334 4 1 2 york emily bryson 2009 03 09 ben and jerry s calls out haagen dazs on shrinkage adage com advertising age archived from the original on 2015 11 20 retrieved 2015 11 22 1 2 partysugar 2009 03 10 ben and jerry s vs haagen dazs a pint sized battle popsugar com popsugar archived from the original on 2017 11 10 retrieved 2015 11 22 1 2 3 4 vat rises but food shrinks daily mirror 2010 12 19 archived from the original on 2020 02 05 retrieved 2014 06 09 there are now two fewer cadbury fingers in every pack 2015 04 14 archived from the original on 2022 07 07 retrieved 2022 07 07 cadbury take eleven chocs from heroes and roses tubs but price stays same daily express 2015 07 20 archived from the original on 2016 10 09 retrieved 2016 11 27 terry s chocolate orange doubles in price in some supermarkets inews co uk 2017 11 27 archived from the original on 2019 10 24 retrieved 2019 10 24 milka se nenápadně zmenšuje cena ale zůstává stejná obalové triky jen tak nepoznáte aktuálně cz archived 2018 01 12 at the wayback machine jaffa cakes packet size reduced in latest shrinkflation move the guardian 2017 09 26 retrieved 2017 09 26 rosalsky greg 2021 07 06 beware of shrinkflation inflation s devious cousin planet money npr archived from the original on 2023 09 29 retrieved 2021 07 07 kavilanz parija 2022 03 08 your toilet paper roll is slimming down cnn business archived from the original on 2022 03 08 retrieved 2022 03 08 leonard bedwell niamh unilever shrinks dove beauty bar packs as cost inflation bites the grocer archived from the original on 2024 03 05 retrieved 2023 07 31 whiskas shaves 15g off packets but still charges same price the telegraph 2023 01 26 archived from the original on 2023 04 07 retrieved 2023 04 07 liu zhiye 2025 09 17 playstation 5 digital edition with 1tb ssd downgraded to 825gb listed at the same price cfi 2116 revision emerges overseas on amazon tom s hardware barnes geoffrey 2025 10 04 sony shrinkflation 5 damage control blog s 3819 shrinkflation prevention act of 2024 congress gov 2024 05 22 archived from the original on 2024 09 18 retrieved 2024 09 18 label updates required in brazil when a quantity change occurs ul solutions retrieved 2026 04 14 spotlight on shrinkflation austria s anti deceptive packaging law now in effect www schoenherr eu retrieved 2026 04 14 rosalsky greg 2021 10 26 meet skimpflation a reason inflation is worse than the government says it is npr archived from the original on 2023 08 01 retrieved 2021 10 30 osborne hilary 2023 07 22 skimpflation how supermarkets reduce the quality of what you buy the guardian retrieved 2023 08 11 hi shrinkflation meet your cousin shitflation 2022 09 02 archived from the original on 2024 02 07 retrieved 2024 02 07 biden calls out shrinkflation as part of a broader strategy to reframe how voters view the economy ap news 2024 03 08 archived from the original on 2024 03 14 retrieved 2024 03 14 the president s focus on shrinkflation is part of a broader strategy to reframe how voters think about the economy before the november election biden is trying to deflect criticism about high prices and instead pin the blame on big business venegas natalie 2024 02 11 conservatives mock biden s shrinkflation video about super bowl snacks newsweek archived from the original on 2024 03 13 retrieved 2024 03 14 biden planning to hit food shrinkflation corporate greed in sotu politico 2024 02 23 archived from the original on 2024 12 02 retrieved 2024 11 26 republicans are highly critical of those white house claims arguing it s biden s policies that are fueling inflation not corporations jacking up prices and even some democratic economists remain skeptical about how much of the price increases can be pinned on so called greedflation external links edit look up shrinkflation in wiktionary the free dictionary the impact of shrinkflation on the cpih january 2012 to june 2017 shrinkflation the economics of stealing from customers v t e economics theoretical microeconomics decision theory price theory game theory contract theory mechanism design macroeconomics economic growth economic development mathematical economics complexity economics computational economics agent based computational economics behavioral economics pluralism in economics empirical econometrics economic statistics experimental economics economic history applied agriculture business cultural demographic development ecological education engineering environmental evolutionary financial geographic happiness health history information infrastructure institutions labour law management non monetary organization participation personnel planning policy public sector public choice social choice regional regulatory resources rural service transport urban welfare schools history attention mainstream heterodox american national ancient thought austrian behavioral buddhist chartalism modern monetary theory chicago classical critique of political economy democratic disequilibrium ecological evolutionary feminist freiwirtschaft georgism happiness historical humanistic institutional keynesian neo neoclassical keynesian synthesis new post circuitism malthusianism marginalism marxian neo mercantilism mixed mutualism neoclassical lausanne new classical real business cycle theory new institutional physiocracy socialist stockholm supply side thermo lists glossary economists publications journals schools category index lists outline publications business portal retrieved from https en wikipedia org w index php title shrinkflation oldid 1376776574 categories inflation deception packaging hidden categories articles with short description short description matches wikidata use dmy dates from september 2023 pages using multiple image with auto scaled images all articles with unsourced statements articles with unsourced statements from july 2017 all articles lacking reliable references articles lacking reliable references from november 2024 cs1 german language sources de cs1 austrian german language sources de at pages using multiple image with zero images lists having no precise inclusion criteria from november 2023 all lists having no precise inclusion criteria webarchive template wayback links articles with excerpts this page was last edited on 26 september 2026 at 04 01 utc page was rendered with parsoid text is available under the creative commons attribution sharealike 4 0 license additional terms may apply by using this site you agree to the terms of use and privacy policy wikipedia is a registered trademark of the wikimedia foundation inc a non profit organization privacy policy about wikipedia disclaimers contact wikipedia legal safety contacts code of conduct developers statistics cookie statement mobile 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