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sers in percentile tier format using percentilemetrics and benchmarkscustomerpercentiletier you can request this data by adding percentile_data to supplemental_data setting benchmarks_source to all_advertisers and specifying the category_filter generate performance max drafts from smart campaigns the new smartcampaignsettingservice generatepmaxdraftcampaign method allows you to programmatically generate a performance max draft campaign directly from an existing smart campaign simplifying your campaign upgrade workflows asset group url options you can now configure tracking templates tracking_url_template custom parameters url_custom_parameters and final url suffixes final_url_suffix directly at the asset group level on assetgroup for performance max campaigns creator insights by youtube channel handles contentcreatorinsightsservice generatecreatorinsights now supports searching directly by youtube channel handles in addition to channel ids streamlining your creator discovery process vertical ads itinerary dimensions and price competitiveness for hotel and travel advertisers we ve added new itinerary dimension segments advance_booking_window length_of_booking start_date start_day_of_week user_set_dates along with new vertical ads metrics metrics and segments such as vertical_ads_price_difference_percentage vertical_ads_price_tier and vertical_ads_potential_impressions search bid adjustment recommendations new recommendations raise_target_cpa_performance_bid_too_low_recommendation and lower_target_roas_performance_bid_too_low_recommendation notify you when target cpa or target roas bids are too low for search campaigns to enter auctions getting started google ads api v25 2 is a drop in upgrade for v25 if you use our client libraries download the latest version of your client library to start using these features review the official release notes for a full list of changes if you have any questions or want to discuss this post reach out to us on our google advertising and measurement community discord server for technical support issues please reach out to the google ads api support channel anash p oommen google ads api team google labels google_ads_api release a new onboarding experience for google ads api developers thursday september 10 2026 to improve the developer onboarding and usage experience we built a new homepage for the google ads api in the google cloud console basic access applications are now automated for developers who have completed brand verification this blog post covers several related changes that will start rolling out today developers should review the action required section of this post to ensure a smooth transition changes to api access management we are updating how you sign up for and manage google ads api access new onboarding experience for google ads api you can now sign up for access to the google ads api directly in the google cloud console without requiring a google ads manager account we are sunsetting all the new signup and api access management functionality in the api center page in manager accounts and transitioning to the google ads api overview page in google cloud console you can still access the api center page to refer to your old developer details this page will completely sunset in the future api access levels are associated with google cloud projects we are sunsetting developer tokens your current and active developer token access level is automatically transferred to your google cloud projects based on recent api activity you can continue sending developer tokens in your api call headers but this is optional and ignored by the api servers your existing code will continue working without any changes your api access levels are now determined by the google cloud project you used to generate your oauth credentials refer to our faq page to learn more about this change and troubleshoot any issues you may encounter new error code version v25 of the google ads api will throw a cloud_project_not_approved_for_production error if you try to use a google cloud project with test account access level to make calls to a production account older api versions will throw an action_not_permitted error instead if you run into this error navigate to the google ads api overview page for your google cloud project and apply for explorer access changes to api review process brand verification required for basic and standard access for new basic and standard access applications you must complete brand verification for your google cloud project existing access holders are not required to complete brand verification though it is encouraged automated basic access approvals basic access applications are now automated and will be reviewed within minutes after brand verification and submission one time rejection of pending basic access applications due to these process updates all the pending basic api access applications will be closed as part of this transition affected applicants will receive an email with details and should reapply for api access from the google ads api overview page action required verify your api access check that your project s api access level correctly matches your existing developer token find your developer token s access level in your google ads manager account s api center confirm your google cloud project has the same access level on the google ads api overview page if the access levels do not match please reapply for api access from the google ads api overview page or reach out to the google ads api support if you need help update your api contact email address visit the iam identity and access management page for your cloud project ensure that the list of users in the owner and editor roles are up to date we will start sending mandatory service announcements msas to these email addresses to notify you about any future changes to the google ads api code changes we encourage you to update your application code to stop sending developer tokens as part of the api calls we have published new versions of the client libraries which allows you to make api calls without setting a developer token we will start rejecting developer tokens in api calls in a future major version of the google ads api reapply for api access if applicable if your pending basic api access application was closed as part of this transition please reapply for an api access from the google ads api overview page of your google cloud console we have published updated documentation to help you navigate these changes for technical support issues refer to our faq page or reach out to google ads api support if you have any questions or want to discuss this post please reach out to us on our google advertising and measurement community discord server anash p oommen google ads api team google labels google_ads_api release google ads api v22 sunset reminder wednesday september 2 2026 google ads api v22 will sunset on october 7 2026 starting on this date all v22 api requests will begin to fail migrate to a newer version prior to october 7 2026 to ensure your api access is unaffected here are some resources to help you with the migration upgrade to the newest version release notes to view a list of methods and services that your project has recently called use the google cloud console open apis services in the google cloud console click google ads api in the table on the metrics subtab your recent requests are plotted on each graph you can see which methods you ve sent requests to in the methods table the method name includes a google ads api version a service and a method name such as google ads googleads v22 services googleadsservice mutate optional select the timeframe for which you want to view your requests if you have any questions or want to discuss this post reach out to google ads api support or start a discussion on our google advertising and measurement community discord server ben karl on behalf of the google ads api team google labels google_ads google_ads_api sunset making google ads more secure with updates to developer policies monday august 31 2026 we are updating our google ads developer policies formerly the google ads api policy to support developers in building robust high quality integrations as new ai capabilities continue to shape the advertising industry these updates establish clear frameworks for emerging technologies that are more secure and drive better outcomes for our shared customers to ensure a seamless transition to these updated standards the ads api compliance team is actively reviewing existing integrations please check if your application requires updates by reviewing the policy we will also reach out directly to developers who will need to transition with detailed guidance technical resources and additional details why we are introducing these updates now as technology evolves we periodically review our policies to make sure they reflect the current landscape historically some integrations have relied on programmatic proxies which bypass the verifiable and secure interface between end users and google to help protect advertising partners against fraud and security risks integrations now need to connect directly to google ads services using their own dedicated google cloud project this is critical to mitigate risks for customers including security vulnerabilities using unaudited proxies can provide unauthorized actors access to your account they also introduce the risk of cross tenant data leaks which could expose your data more broadly than intended performance bottlenecks high volume traffic routed through a single proxy can throttle throughput cause latency across all users and require enforcement across all users of a proxy when mitigating localized denial of service dos next steps review your integrations to ensure they still follow google ads api policies for full guidelines visit the updated google ads developer policies please ensure your contact email is up to date in the api center so our ads api compliance team can easily share helpful communication or direct assistance from our compliance team as we do reviews these communications will come from the google com domain for technical support issues please reach out to google ads developer support nadine wang advertising and measurement apis team google labels google_ads_api october 2026 changes to the display video 360 api and structured data files thursday august 27 2026 today we re announcing three unversioned changes to the display video 360 api and structured data files that will take effect in october 2026 and may impact your existing integrations these changes will take place on the following dates and have been fully detailed on our announced deprecations page starting october 1 2026 you will no longer be able to exclude specific digital content labels using targeting impacting available targeting_type_digital_content_label_exclusion targeting options in the display video 360 api and valid values for the digital content labels exclude column in line item structured data files you will no longer be able to exclude the majority of sensitive categories using targeting impacting available targeting_type_sensitive_category_exclusion targeting options in the display video 360 api and valid values for the brand safety sensitivity setting and brand safety custom settings columns in line item structured data files starting october 12 2026 you will be required to provide a business name and logo when you create or update youtube responsive ads if default values are not already assigned to the parent advertiser impacting the upload of ad structured data files if you believe these changes will impact your integration follow the recommended actions in the change description if you have any questions or want to discuss this post please reach out to us on our google advertising and measurement community discord server trevor mulchay display video 360 api team google labels dv360_api sdf update google ads api developer assistant v4 0 0 tuesday august 25 2026 a major release of the google ads api developer assistant is now available this release transitions the assistant from a standalone project setup to a unified plugin architecture designed to bring specialized google ads api capabilities directly into ai agent workflows what is it the google ads api developer assistant brings deep google ads domain expertise into ai coding environments like antigravity and claude code it equips your ai assistant with specialized tools and guardrails functions include generate idiomatic code create tested best practice integration code across python java php net and ruby validate gaql queries automatically verifies syntax field compatibility date segmentation and zero impression rules before running queries inspect protobuf schemas on demand discovery of resource fields data types and enum definitions for any active google ads api version to ensure that gaql query fields are valid troubleshoot api issues diagnose offline conversion upload failures navigate manager account hierarchies and construct performance max listing filters you can pose natural language questions like show me all the ads in my account with problems and recommend how to fix them answer api questions the assistant answers questions by combining embedded google ads api architectural rules with dynamic local protobuf schema inspection to deliver version accurate guidance and verified code snippets it grounds its responses directly in official api definitions and client library source code rather than relying solely on general model training an example question might be what is a shared set and how do i use it adhoc reporting you can ask for performance data in plain english and the assistant instantly constructs validates and runs the required gaql queries directly against your google ads account it streams live results back into your chat as clean formatted tables making ad hoc reporting and metric investigations effortless if you want to save the results ask it to save results as a csv file in your directory and you can load it into a spreadsheet for analysis support for antigravity and claude code this release introduces dual platform support antigravity native support for antigravity developer environments with global and workspace plugin registration claude code full integration with the claude code cli plugin system including custom slash commands such as validate gaql inspect object troubleshoot conversions and get cids unified installation scripts are available for linux macos bash and windows powershell to provide consistent lifecycle management across all three platforms improved performance reduced token consumption progressive disclosure of rules and schemas loads only the context needed for a given task reducing prompt token overhead faster response times on demand skill execution and targeted command routing deliver faster end to end task completion lower cpu...