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ause you have tried to manipulate google s ranking algorithm and most likely it s true with all these updates google has managed to identify many websites that do not add value and are built only to trick the search engines yet there are still many pages to be identified and that s where i think google is going to get the most benefit from this tool to disavow links crowd sourcing web spam to discover google knows that with the use of algorithms will only be able to go so far in fact already reviewing groups of web pages to identify the quality thereof what if you could get thousands of people undertake this work for them for free in my opinion this is the ultimate goal of the tool disavowal of links since the emergence of many webmasters are penguin concerned about links they have built their websites automatically or semi automatically and may now be hurting your search engine rankings many have tried to delete these links but this is usually not an easy task so possibly use the new tool from google so google will have much information about what the webmasters believe are spam links to your website if i were google at the time i had enough reports from different people telling me that the x site has links to low quality would take it as a recommendation to disregard any of the links on that page what can we expect in the future i think in the coming months google will be able to identify more sources of automated links or low quality and therefore pages that still have a significant percentage of such links be affected positioning conclusion what to do google s message is very clear they want quality content in your web page where you link and the steps to achieve this are very simple generate quality content on your website and regularly if you re still using seo services whose only promise is to create x links without quality control time to abandon them this is not to say that let you create links to your website the links are still a fundamental part in the algorithms used by search engines to order searches but we must focus on the quality and relevance of links rather than the quantity how and where to create links is a party that has to cover your online marketing plan share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 26 2012 by pankaj sharma in seo leave a comment google revenue in 2011 wordstream a pay per click and sem software tools vendor share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 25 2012 by pankaj sharma in uncategorized leave a comment one mistake and a loss of 19 billion to google small google s share declined by mistake google last month microsoft had left behind in terms of company profits google accidentally released its third quarter results and its shares declined significantly in contrast to the expected benefits in google s quarterly earnings of 18 million decreased 20 per cent or nearly two billion was reported google for rr donnelly financial publishing company attributed the results to be released before the draft because google s shares fell by nine per cent in just two hours this fall close to google or 10 19 16 00 00 000 rs 19 billion loss by the time of closing the market had been covered to some extent after the market closed google s chief executive apologized to analysts via conference call by lara page he said in a statement that the publisher has notified us that they had no permission to publish the draft we long for your trading on nasdaq halted until we do not finalize the draft the publisher did not give google a chance to analyze these data in normal circumstances this report completely via conference call company management shareholders and journalists are released only after negotiation and consultation this results in google and losses to investors about handling the market a chance to explain in the confusion according to the report there were things showing up in google s quarterly figures were losses but later when the company issued its final results so it was written our quarterly figures are in a very strong position revenue in the year by year 45 per cent has been increasing our company still only fourteen years old but we have a revenue of 14 billion in the first quarter is the business google s total revenue of seven billion to 11 billion an increase of three hundred million but its assumptions about the benefits that were less than this share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 22 2012 by pankaj sharma in uncategorized leave a comment what is bounce rate here below i am going to share a picture posted on kissmetrics com about the bounce rate of a website this picture will explain that what is bounce rate how we can calculate it and all that stuff it is the best info graphic in my opinion read and enjoy share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 16 2012 by pankaj sharma in seo leave a comment panda 20 launched and gaining attention emd algorithm after months of tense calm within google and seo around that price is that man orchestra google matt cutts reported about two updates that are going to make your hair stand on end on the one hand the new panda algorithm update which as is the update number 20 students of the subject have named as panda 20 and on the other hand an update for exact match domain emd in english that would be something as exact word domain to lose some weight in its positioning you see there is plenty to talk panda 20 not an update first things first there is much information to give panda 20 is an updated ranking and that s by no means as matt cutts himself reported to affect 2 4 of searches in english which in relative terms is a lot and just under the searches in other languages a search in spanish we have to a 0 5 rate but it estimates me laugh and go until you suffering or enjoying in my projects i can not give an objective assessment what s more the update appears to be active since last thursday september 27 but due to the amount of information that had to be processed now is when you would be starting to see the effects of them so if you ve had ups and downs in terms of traffic concerning search this may be the reason again i recommend that you remain attentive to new changes and you to track better than ever during this and the next few weeks as switches traffic from google so there are no surprises and of course if you want to know more about panda update you can go through our history emd algorithm again matt cutts in a statement a few days ago dropped indeed dropped all his weight that google was working on a small algorithm change to penalize low quality emds actually launched friday september 28th in the u s the emd are domains that have exactly the keywords for which you want to position on your behalf for example if you want to play chess position freaks would be a domain style juegosdeajedrezfreak com so far this has much weight factor for positioning in google and it was not unusual savagery as domains with no content and ignoring all google policies cornering early position simply for it but now it seems that things will change if the following google warnings additionally this update has nothing to do with either google panda or with penguin in principle according to matt cutts himself is not going to penalize all but the low quality but surely what is done is remove weight to this factor in the algorithm for competing sites in a one little more equal but either way will be an update that will give much to talk about since many webmaster pull micro niches mdts to create profitable and of course all they can come down in fact in america the trend has been clear since the launch of this update minor which according to google only affect 0 6 of the searches the emd has gone from 3 7 in the first serp positions to 3 1 but if the trend conjugal far was just the opposite and are very specific searches why are books the result is nothing short of dramatic share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 15 2012 by pankaj sharma in seo leave a comment seo images learn seo through images share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on october 12 2012 by pankaj sharma in seo leave a comment tips for tuning the content marketing machine there has never been a more favorable time to create marketing content and it is to create and publish useful content has proven its ability to increase the reach of a company making it more visible and connect with more people moreover with the new online tools which continue to multiply everything is becoming easier of course no matter how simple it may seem creating content marketing requires knowledge and follow a set of practices to work therefore and for better understanding pr daily has sought the advice of experts in content marketing and has summarized the 15 key content creations to promote a company 1 create content that will help people create something interesting that helps people to do their job better something that helps them become more competent the content must be kept in a standard it more interesting unusual offer practical advice or teach people something i did not know 2 make your content on your clients treat it centers your content over the mark you are telling a story but you have to make sure you do the consumer in mind and he knows it your customers need to understand why you re telling them is important to them 3 write for your readers always think of the audience as a priority think long term thinking and write to your desktop first and then your marketing goals in fact the aim should be too totally off the mark and although it is almost impossible you have to balance that content with the work of those who work in the company to give visibility to the brand 4 a picture is worth a thousand words it s business as usual but it still works the info graphics videos and visual presentations make the audience consumes a large amount of information very quickly they also require very little time and very easily shared 5 give your team the freedom to participate create an environment where everyone can create amazing content you have to give your employees or partner the freedom to create whatever they want because if they feel pressured they will simply not do 6 be creative the attractive content can be about anything any company can create marketing content about anything 7 do not be afraid to be too personal we all like stories the problem is that companies are often very distant or have to tell over and over again the same fairy tales but content marketing is the perfect opportunity to make known the most intimate part of a brand explain who you are shows the photos of the christmas party or has unique things your team anything goes to create empathy and trust 8 learn how to find stories to tell your company must have a thousand stories just find and count think about what your business is you look back and go back to your beginnings find inspiration anywhere or any time in its history 9 learn to tell a story step by step the challenge is not only be interesting but to be consistently interesting it s not about creating a campaign for three months and then forgets but to create a narrative that will endure over time but they follow the dynamics of the web you have to tell the news of the company but also what happens between a story and another is humanizing the brand and positioned differently from the competition 10 make your blog is key if you do not have a blog create it blogs are the center and the starting point of all your content keeping everything you do on it managed to make a life a context and a framework for content 11 choose your channels by focusing on the why first you have to determine why you do what you re doing the problem is that the trend is usually to go for all the tools but do not really need them first ask yourself why you re doing it and then let you direct answers to the platforms and channels you need 12 consume your content do not spend all your time on other platforms face book and twitter are not your platform but of others and although you can extract value from these platforms your content has to be published first on the channels that control your company and then other channels 13 not too your content commercializes when content is strong what you leave out is as important as what you put minimizes commercial messages and statements of the brand nor try to make everything i say becomes a brand 14 life easier for your readers do not go always to attack do not create a amazing content and hide it behind a registration page instead build a relationship with customers through your content then begins to ask for some information and a little more as time passes content marketing is to create a relationship slowly through good content 15 commit you need to be able to maintain this long term relationship the contents are not something to be made a day or for a season but are a long term commitment think of the blog as a child and trust that the experience will be rewarding share this share on x opens in new window x share on facebook opens in new window facebook more share on pinterest opens in new window pinterest like loading posted on september 28 2012 by pankaj sharma in seo leave a comment why content marketing is the new branding branding is not the brand name nor your motto or logo in reality branding is simply to create a perception of a brand when advertisers are wondering how to approach the branding of a new product what you really are asking is that they want the audience to think about it when you land on the market a brand is a promise it is the expectation of an experience and brands can meet expectations and overcome the worst falling below that expected by the client the true essence of a brand is not in the colors of your logo or corporate web design all these elements are important but they are home to the essence of the brand which can only be found in the meaning of this for the consumer and that something is meaningful to the consumer need words words matter much for brands the meaning of a brand is not your logo or derived from the design of their products but the experiences that consumers have with her experiences expressed in words what people say about a bra...