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global market and opinion research specialist ipsos loading please wait current ipsos digital solutions help centre contact english spanish japanese korean dutch chinese mandarin login register create your survey define the target get automatic results join the digital world of ipsos and try our innovative and fast solutions based on 50 years of expertise in market research all solutions innovation evaluation creative evaluation fastfacts other ipsos solutions ipsos digital solutions powerful testing made simple address specific business challenges with targeted consumer insights for innovation creative or custom research projects innotest test your ideas and concepts be sure your innovation will drive consumer trial view solution details request a demo start project innotest with synthetic respondents accelerate idea and concept screening make faster innovation decisions with synthetic digital twins view solution details request a demo start project innoexplorer ai innovate for your consumers with your consumers start with consumer research or your own input discover unmet needs from real consumer data or bring your own to transform into ideas and concepts view solution details request a demo start project innocpt ensure your product delivers on promise be sure consumers will buy and love your products time and time again view solution details request a demo start project product studio develop winning products accelerate your journey to product superiority learn more duel identify winning claims varieties names and visuals make each element in your marketing mix count view variations request a demo view variants duel claims identify winning claims ensure every claim will resonate with consumers view solution details start project duel varieties select high potential varieties align your varieties with consumer preferences view solution details start project duel names choose an effective name maximize appeal with the best product or service name view solution details start project duel visuals pinpoint the best performing visuals move forward with the most impactful visuals view solution details start project fastpack quickly screen your packaging be confident your packaging will outshine your competition view solution details request a demo start project creative spark evaluate video or static ads quickly evaluate and optimise your creative such as video out of home print audio and instore to power brand growth for animatics finished creative view solution details request a demo start project creative spark digital evaluate ads in facebook instagram tiktok youtube fuel your digital advertising impact with in digital context assessment view solution details request a demo start project creative spark early ignite early stage creative quickly screen your early big ideas and early creative routes videoboards storyboards and other early stage material view solution details request a demo start project creative spark ai scale ad evaluation in as little as 15 minutes assess your social media video and static ads as many as 100 with ai powered predictions fuelled by human intelligence view solution details request a demo start project fastfacts fast track your business decisions get speedy answers to any business challenge view solution details request a demo start project innovation evaluation we are innovation experts with validated tools and unparalleled expertise whether you are screening simple marketing stimuli or evaluating full concepts our consumer centric and behavioral science powered approaches will help you uncover the true potential of your innovations with speed and confidence innotest test your ideas and concepts be sure your innovation will drive consumer trial view solution details request a demo start project innotest with synthetic respondents accelerate idea and concept screening make faster innovation decisions with synthetic digital twins view solution details request a demo start project innoexplorer ai innovate for your consumers with your consumers start with consumer research or your own input discover unmet needs from real consumer data or bring your own to transform into ideas and concepts view solution details request a demo start project innocpt ensure your product delivers on promise be sure consumers will buy and love your products time and time again view solution details request a demo start project product studio develop winning products accelerate your journey to product superiority learn more duel claims identify winning claims ensure every claim will resonate with consumers view solution details request a demo start project duel varieties select high potential varieties align your varieties with consumer preferences view solution details request a demo start project duel names choose an effective name maximize appeal with the best product or service name view solution details request a demo start project duel visuals pinpoint the best performing visuals move forward with the most impactful visuals view solution details request a demo start project fastpack quickly screen your packaging be confident your packaging will outshine your competition view solution details request a demo start project creative evaluation we are communication experts who combine art science and knowledge to help our clients achieve their business goals through creative excellence we cover the entire creative development process with the goal of bringing back the magic our creative assessment solutions are designed to assess and maximize creative potential to achieve short and long term effects for your brand creative spark evaluate video or static ads quickly evaluate and optimise your creative such as video out of home print audio and instore to power brand growth for animatics finished creative view solution details request a demo start project creative spark digital evaluate ads in facebook instagram tiktok youtube fuel your digital advertising impact with in digital context assessment view solution details request a demo start project creative spark early ignite early stage creative quickly screen your early big ideas and early creative routes videoboards storyboards and other early stage material view solution details request a demo start project creative spark ai scale ad evaluation in as little as 15 minutes assess your social media video and static ads as many as 100 with ai powered predictions fuelled by human intelligence view solution details request a demo start project fastfacts fastfacts is the customizable digital research solution built for speed and precision powered by cutting edge tech and expert insights it streamlines your research journey to deliver highly qualitative and actionable results faster and smarter than ever fastfacts fast track your business decisions get speedy answers to any business challenge view solution details request a demo start project ai moderation we combine 50 years of research expertise with expert trained ai to probe deeper into the why and transform raw data into a clear path forward by pairing our ability to transform feedback into strategic vision with the speed of ai we help you capture authentic insights at a scale that traditional methods cannot achieve ai moderated interactions ask the world get trustworthy answers by lunch deep discovery or agile gut checks fuse ipsos ip and frameworks with ai speed to decode the consumer why at scale view solution details start project ux research navigating the complexities of user experience research can be challenging from quick usability testing at scale to in depth strategic deep dives on user needs we offer solutions designed to answer your most critical business questions ai moderated user research deep user insights delivered faster understand user needs and goals validate design concepts early in product development get rich qualitative user feedback at scale view solution details start project ai moderated usability testing traditional research at the speed and scale of ai test with users to find and fix ux issues before launch ensure your design is intuitive and error free view solution details start project always on communities connect with real people in real time for authentic insight discovery agile access to engaged audiences whether you need instant feedback or an always on conversation you can connect anytime learn faster and create together realtalk communities accelerate insights with instant access to engaged consumers eager to share their unique experiences in their own words and in real time to drive business impact learn more genai social insights ai powered insights software to help you make better faster business decisions with social data social networks blogs forums media search rating reviews synthesio signals genai actionable insights in mere minutes a pioneering generative ai platform that transforms millions of social data signals into impactful insights in less than 60 seconds through 3 simple clicks learn more simstore solutions simstore is ipsos virtual research technology platform helping clients quantify winning strategies through simulated brick mortar and e commerce shopping environments simstore shopper manage your category successfully learn more simstore innotest measure the success of new products in a competitive context learn more simstore pack measure the success of new packs in a competitive context learn more simstore planogram measure the impact of your planogram and pos strategies learn more simstore price create a winning pricing strategy learn more simstore assortment line optimization create a winning product line learn more syndicated solutions we offer global insights into a variety of topics and audiences with our syndicated reports what the future what the future is an award winning strategic foresight magazine each month wtf takes a deep dive into a topic with exclusive data and expert interviews to highlight the trends and players of today that will shape tomorrow learn more market essentials market essentials monitors attitudes emotions and behaviors as consumers face unprecedented challenges related to inflation political conflict health climate change inequality and other issues with market essentials you can connect with consumers on an ongoing basis as they adapt to the changing world around them learn more ipsos global influentials backed by ipsos industry leading methodological expertise and polling capabilities ipsos global influentials is the industry s longest running most in depth and most widely used study on high income consumer behavior discover insights on brand positioning and strategy product innovation marketing and more with over 90 000 interviews including 16k company leaders on what this hard to reach audience is doing globally each year learn more alcohol consumption tracker act provides occasion based insight at both a macro and micro level typically not cost feasible with a proprietary study relevant for beverage alcohol makers distributors and retailers alike subscribers gain expanded insight into the consumption behavior of americans and canadians learn more ipsos global healthcare monitors comprising real world treatment data hcp perceptions healthcare consumer perspectives and more global healthcare monitors provide evolving granular market views of over 30 diseases worldwide data are available to multiple clients but all analyses and recommendations are tailored to individual need providing strategically focused insights with the reach rigour and cost efficiencies of multi client research learn more ipsos rx insight store built on the foundation of global healthcare monitors our gold standard portfolio of disease specific data and expertise the ipsos rx insight store provides on demand reports and dashboards to meet common client insights needs designed to make premium data and expertise available to all budgets it allows users to source quick answers to business questions explore new therapeutic areas complement existing research and much more learn more looking for other ipsos solutions visit our global website to discover our full range of services email protected contact form request a demo 2026 ipsos all rights reserved privacy and data protection 2026 02 04 customize settings cookie policy terms and conditions 2026 10 21 use of cookies and local storage ipsos uses cookies other tracers and local storage on user device to optimize the performance the functionality of the site to measure the audience and to offer enhanced management of your platform experience for more information on the processing of personal data and your rights please read our settings cookies policy operation essential cookies performance and analysis statistics cookies targeting cookies used for remember me feature local storage on user device analytics and in app user guides features confirm my choices accept all