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become a member hotel become a member hotel join preferred hotels resorts with more than 50 years of dedication to independent hoteliers a top portfolio of globally recognized luxury hotels and resorts and a proven record of driving hotel performance our experience and expertise empowers you to thrive learn more share in the strength of a global brand learn more view all issues view all issues who we are member hotels media coverage become a member hotel designed for independence by joining preferred hotels resorts you will benefit from decades of expertise and a strategy that enhances your prestige and captures the attention of sophisticated travelers who desire nothing less than the most distinguished hospitality experiences brand publications including an award recognized magazine and inspiring directories and folios inspire market curiosity and influence how today s luxury travelers experience the world crafting distinction amplifying prestige fostering top line growth elevating profitability global customer relationships marketing partnerships 1 4 a story of strategic progress preferred hotels association is founded by 12 independent hoteliers 1968 1968 2003 2006 2007 2012 2020 our leadership preferred hotels resorts leadership team brings decades of experience expert knowledge and a shared belief in the power of innovation and independence and a passion for possibility driving excellence in hospitality meet the leadership team media hub view the latest updates and learn where and how preferred hotels resorts is making its mark worldwide press releases read about new initiatives the latest programs and more in the news explore our recent headline making industry news visit press center preferred travel group is a passionate family owned and operated company that helps travel businesses hotels and destinations pursue their vision for their future hotel brands consulting groups loyalty program travelers best rate guarantee about us philanthropy careers global directory american destinations international destinations destinations partners press preferred meetings events press center travel partners travel professionals become a member hotel become an alliance partner preferrednet offers discover offers i prefer gift cards actual rate may vary based on date room type and availability enter dates to determine more accurate rates for your search copyright 2025 preferred travel group sm download the app thepreferredlife cookies privacy policy terms of use modify a reservation 1 866 990 9491 international phone lines crafting distinction amplifying prestige through distribution sales our guest loyalty program i prefer hotel rewards and targeted marketing we co create an ecosystem of success for boosted revenues fostering top line growth enjoy increased profitability thanks to best in class technology revenue management and access to cost saving programs and partnerships elevating profitability achieve robust awareness and increased recognition with social media and public relations activations an all inclusive co operative marketing program global bank partnerships and more global customer relationships marketing partnerships 2003 the business becomes a family owned and operated company 2006 the i prefer hotel rewards loyalty program is launched 2007 historic hotels of america and historic hotels worldwide joined the brand 2012 ptg consulting is developed and launched 2020 beyond green travel is acquired and beyond green is launched empowering opportunity 2 4 3 4 4 4 nizuc resort spa mexico castelfalfi italy wynn las vegas and encore usa hotel unique brazil passalacqua italy learn more when you join preferred hotels resorts we help to tell your distinctive story grow your market share and increase your revenue press releases in the news designed for independence become a member hotel