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a million miles from complacent in a 45 minute conversation thursday ferentz discussed the nfl question his contract twitter and discipline me in your 11 years your personal life and your kids lives you ve had some big changes kf it s scary stephen was 4 when we came back ken and i met with joe philbin a few weeks ago his oldest son is going to be a senior at west point whoa he was a little kid when he came here it s just amazing me does it change things for you kf a little bit the one that got me the most was bruce kittle 1977 81 we took a group of players out for a community service project and bruce was the guest speaker that night he mentioned that he had just turned 50 i was like holy crap you can t be 50 i coached you that was my first year 1981 i thought that s not possible you can t be 50 me new contract does family growth change ambition your vision for yourself kf nothing s really changed on that front it makes you realize how quickly the time goes it grabs you that way i had that moment when bruce said he just turned 50 when you sit back and reflect a little bit yeah brian was in 10th grade going into 11th when we showed up now he s married and up and running a little bit one thing not a prominent goal but one of the things mary and i were hopeful of was getting five kids through one high school i ve said that before we re three years away from that now that s a tough accomplishment if you re in coaching that doesn t happen a lot we feel lucky and fortunate that we ve been able to let our kids know where home is and still have the best of everything else too it s been pretty good that way me the new contract do you look at that as a lifetime contract if you look at the numbers you d be 61 or so kf yeah that would put me in my 60s but i think you know i ve taken pretty much every year just go year by year just hope i can make it through one more and worry about the next one afterwards i learned at the university of maine i was up there three months and they were talking about dropping the program it was the first time i understood and appreciated and valued what a contract is you at least had some security that way i wouldn t have been doing what i wanted to be doing necessarily but at least you know you weren t going to be put out on the street that part s nice and it s good not to have to worry about those kinds of things but at the end of the day you approach your job the same way you always have that hasn t changed since i got going back in the late 70s me was there a time where you saw yourself coaching in the nfl kf i ve thought about it nobody brings this up but i may end up going back to high school too i could go that way too to me it s always been about the people you re with maybe not always but i think you learn that over time it s the most important thing the people you re around on a day to day basis one of my mentors gave me that advice back in the late 80s and i thought it was really good advice and it s probably meant more to me each year going through things i m not saying i would never go to the nfl but if i ever did it would be more because of the people more than because it s the nfl that s one thing there s always been a perception by a lot of folks not all but a lot that bigger is better the nfl is the highest level which it is arguably it is and there are some inherent challenges that come with that as well contracts and trying to get an entire organization on the same page that s a massive challenge or it can be a massive challenge if you re not in the right organization as an outsider looking in i got six years of inside experience there are some real challenges there basically for me if i ever went that route it d be driven by the people involved than it would be to go to the nfl it s not like i ve got to go there i ve never had that feeling since i ve been out of it maybe if i had never been in it it d be different i enjoyed every minute of it almost every minute of it but i ve enjoyed this job an awful lot too the fact that i m allowed to stay is one thing the fact that i ve choosen to stay is because i really enjoy this job me you ve seen the highs and lows here you have a high level of security here does that factor kf a couple things my time in sports has taught me that you can never get too attached i don t mean that in a negative way i go back and it s like when it comes up in recruiting i ve been here 20 years and i m going into my 11th in my second span you can put that up against most people in college sports i think there are three i read this in the winter i still get the connecticut newsletter and right now randy edsall bob stoops and myself are the only ones remaining from our class of coaches who were hired in 1998 that s a little scary the reality of what we do is that it could come to an end at any point not always but i ve come to understand that over the last 15 years i ve never let that affect me but that being said i ve always felt that if i was going to leave here i d need a compelling reason to leave certainly i ve not had any reason for that iowa has its challenges but it also has so many positives that s the obvious reason why we ve enjoyed it here in our first stint and now our second our perspective has been different both times but it s been equally as good and rewarding i appreciate the fact that we have a unique situation growing up in pittsburgh the comparison i always make is the steelers organization not only from a coaching standpoint we ve had two coaches here in 30 years but also from an administrative standpoint three ads i don t know when bump started late 60s or 70s roughly when chuck noll started in pittsburgh they ve had three head coaches we ve had three athletics director i don t think people in iowa understand how unique that is i can t imagine many schools can say that as a coach you really appreciate that too there s a certain level of expectation in our state and that s something i m comfortable with me the continuity michigan and ohio state have continuity and they are what they are iowa is starting to have that kind of continuity and it seems as though it s starting to pay off kf i spent a lot of time when i was away from here after the nine years looking back at what made us successful in my first nine years in some ways we re a little bit of a small market we re the cardinals we re the brewers me twins i wrote twins earlier this summer kf twins would be a better example cardinals are where they are because they ve had the continuity with tony larussa the twins i think they ve had two managers i don t know when tom kelly started the twins have had two managers in 24 years probably with any business or any organization stability is a good thing everybody can come to grips with what the expectations are and there is some consistency there the part of having stability is people have to understand there are going to be highs and lows and certainly in sports there are going to be i don t know much about our economy but i guess it s true in the business world too you have to be able to weather those lows and weather the highs too and realize that everyday isn t going to be like that that gets down to the decision makers the decision makers need to understand those kinds of things they ve got to be able to be realistic i go back to the steelers the rooney family has always understood that they can t panic cowher had a great run but there were a couple years where they didn t go to the playoffs they just went to work they didn t panic they didn t start executing throwing people off the ship they just went to work and fixed it i know it helped us in the 80s we went seven straight years before barry left we all knew each others moves i think we operated efficiently as a staff instead of wasting a lot of time you want to spend your time on things that are going to help you win me the economy i got a call after the contract story about the plane and that kind of thing i know you ve answered this question before about the money and perks this is what the going rate is anymore kf it s the market it s what s been established you can argue the rights and wrongs about it but it s just reality boy i acknowledge we re in tough times we always try to find ways to give back and we plan on doing in the future we ll do more we re going to do more but the facts of the matter are too but what you do in coaching isn t related to the economy we could be in a bad economy and if we well that s a great thing we could be in a great economy and if we re not winning the reality is we re not going to be around long it s kind of a separate entity if you will but i understand it s a sensitive issue too i understand that totally me right around 2004 recruiting was something that wasn t your favorite seems like you re in a good place with that now last year s class didn t rank highly but it filled needs this year s should rank highly kf i enjoy recruiting but the frustration level with recruiting you re never quite sure you re spending your time wisely it s a little easier in football preparing for a game and going back and studying when it just comes to football items i know where to spend our time i know what i m comfortable with in terms of hey we re going to do this and we re going to do that and spend x amount of hours studying different things in recruiting which i guess is like sales you don t know how many doors you re knocking on that are never going to get opened but you have to do it that s the thing that frustrates me about recruiting it d be a lot nicer to know on the front end where to direct your time and efforts in a perfect world you d love for a recruit in that first week or two when you get introduced to them to tell you hey you guys have a 10 percent chance of even having my interest if i knew that we d just move on but most prospects are very friendly and warm at the front end it takes you a while to figure out which way they re going as the process evolves that s probably the hardest part the other hard part about recruiting and i don t see any change to it right now as different as it was when i got here 10 years ago now it s accelerated 10 fold since that time there s really no end of recruiting in january i ve spent a lot more time recruiting juniors with notes and school visits than i was seniors it s kind of the nature of the game right now back in the 80s there were clear lines of demarcation this period ended and then there d be quiet periods right now there really isn t it s the nature of the game and it s not going to change it s like a lot of things in life you change with it or you re going to pay a consequence i am getting older but that s one area i know we have to be accessible the hard part about it is it really puts a time strain on a lot of folks we really work a lot of saturdays and a lot of weekends those are things people don t know about we re not looking for a pat on the back but it s just like everybody else you end up working saturdays and sundays if a recruit comes to campus it might be as many as six people tying up their time on one prospect so again it s not the most time efficient way to do things but you have to do it or you re going to pay a price that s the frustrtating part the interactions are great the people you deal with are great it s fascinating and fun and all that but when you re looking at the big scheme of things and i m not just talking about the coaching staff but our support staff and everybody in this building the time demands that are put on them the time it takes from their personal lives time with their kids those types of things it s my responsibility to worry about those things a little bit me do you have a twitter account kf no absolutely no me do you know what it is kf yes i heard it mentioned on the radio coming into work this morning mike and mike in the morning football commentator mark schlereth and his tweets and twitters i think i even have my usage of tweet and twitter down you never say never but if you see me with a twitter account just hit me with a baseball bat go ahead take a whack at me i don t think anyone cares if i have wheaties or honey nut cheerios i don t think anyone cares what i had for breakfast what i chose this morning me would you consider having someone on staff with a twitter account kf i m not ready to go down that road i think this might be one of the dumbest inventions in the history of mankind i don t have a blackberry yet either that s one of my professional goals i might get one when i retire when i have nothing to do me do you go on the internet kf i never go on the internet unless i m looking over someone s shoulder me then you probably don t need a blackberry kf if it s important call me that s my motto me gps kf got one in my car don t know how to use it i know how to get our film that s all that counts i know that computer that s the only one i know how to use i don t know everything but i know what s important on there i don t know anything about business but i think part of the problem with our economy right now is how much time we waste on these technological thingies we have now it s like march madness 12 months a year me discipline has been and is a topic the program has had 26 arrests you can set lines of demarcation anywhere but the fact of the matter is it s trouble never going to stop there s going to be a certain amount of breakage every year there s alcohol college and kids are you at the point where you feel good about messages being sent and punishments kf in rough terms i think we have a very disciplined program that s a word that could be interpreted in a lot of different ways to me the reality of it is we just had a horrific year in 2007 anytime you get into multiple violations or more importantly to me we deviated from college aged issues when you re dealing with credit card fraud or things of that nature that s a path that everyone finds distasteful i can t to this day give you an explanation for what happened during that stretch roughly the credit card thing was charged in august but it took place in may and then the close of that period went from may to the following february with the last two guys being arrested during that span seven or eight guys left the team the only thing i can say there is that we took swift and decisive action you can judge the harshness of it i think we treated it appropriately the thing that concerned me was after four or five guys left the football team i wondered at that point what s it going to take to impact some of the guys making bad decisions we had it continue that was the time period that was the most alarming and most concerning since that time you can argue the number i m just looking back from last august to today i think last year is an average number with the incidents we had there s going to be linkage going back to the line of demarcation that everyone is using until we move away from tho...