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description=A freelance web designer and developer based in Los Angeles, California. Specialising in responsive web design, product design, and design systems. Andrew is also the author of Laying the Foundations, a book about design systems.;
author=Andrew Couldwell, roomfive.net;

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freelance web designer and developer in los angeles andrew couldwell andrew couldwell hello i m a designer who codes i strive to create simple original and impactful user experiences i take on b2c and b2b projects of all sizes from web design and build to product and system design i ve led the design and creative direction of products teams and design systems i ve been a vp of design i m the author of laying the foundations and i m now a freelance web designer and developer based in los angeles please do say hello i look forward to hearing about your company and project founder club of the waves is a labour of love i founded back in 2006 and recently rebooted in 2018 it s an award winning international showcase of artists and photographers whose work focusses on surfing and surf culture as a founder and curator i built the world s largest community for surf art professionally it s been the backbone of my career for a long time personally it s one of the things i m most proud of please visit the site and have a look around p s the art on the right is by erik abel view case study author i ve been working on design systems for several years designing leading documenting and selling them at companies in the process i have researched and refined a simple and unique model for system design and creating digital brand guidelines that inspire and dovetail into design systems i decided i should do something with all that material and experience and so in late 2018 i started out writing and designing a book the book launched in october 2019 leader between 2014 and 2018 i took a break from freelance dipping my toes into the corporate in house world where i led the design and creative direction of products teams and design systems at behance adobe and wework in new york city at behance i was the creative director and solo product designer of adobe portfolio view case studies and at wework i established their digital brand guidelines which led to me leading the design and documentation of two design systems view case studies a n d r e w c o t w b o o k l e a d a n d r e w f r e e l a n c e f o u n d e r a u t h o r i n h o u s e freelancer founder author leader design lead burger king view case study article designing adobe portfolio read on medium web design build disney imagineer view case study app design red bull flow view case study article breathing life into digital brands read on medium vp of design true digital view case study web design build club of the waves view case study article plasma design system read on medium design lead adobe portfolio learn more author book design laying the foundations view case study article responsive web design read on medium design systems lead wework learn more i ve worked on projects for nike behance red bull mars reel adobe nydig harvey nichols mtv foursquare nasa wework burger king i ve been designing and building websites for 20 years you can view more projects here let s work together medium dribbble linkedin behance read cv threads twitter hello roomfive net h e l l o andrew couldwell portfolio bio writing book let s work together menu andrew couldwell portfolio bio writing contact medium dribbble linkedin threads twitter close