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description=Shero Commerce is a leading New York Shopify Plus agency specializing in complex migrations, custom development, and strategic growth marketing.;

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n traffic into customers and customers into lifetime value we design and execute roi focused growth strategies across paid media seo cro organic social email sms and loyalty every channel is connected every tactic is measured every decision is built to drive profitable growth 04 ai enablement ucp agentic commerce readiness prepare your commerce infrastructure for ai driven discovery and purchasing catalog structure product data and backend connections optimized for ai agents shopify seo email sms cro featured work invisible bead extensions ibe was running multiple sites across wordpress and shopify shero consolidated their web properties onto a single shopify platform rebuilt the technical seo foundation and launched a targeted content strategy that doubled organic revenue we then overhauled their email marketing across klaviyo and hubspot and ran cro initiatives to improve conversions 108 organic revenue increase 12 launched in 12 weeks 72 top 10 keywords rankings talk to a strategist trusted by what our clients say don t take our word for it painful pleasures our migration from magento to shopify was riddled with complexities with a vast catalog and intricate b2b logic we needed expertise that could navigate those intricacies shero bridged the gaps in shopify s native features our platform is seamless costs are reduced and the headaches are gone patrick rice vp of digital ecommerce at body art alliance painful pleasures benchmade working with shero for the past five years has been a game changer for our b2b ecommerce business their expertise in email marketing website support and ecommerce strategy has significantly improved our online presence and optimized our b2b operations joe prebich vp of marketing benchmade knife company stx since partnering with shero commerce our ecommerce revenue has grown by 200 they managed our migration from adobe commerce to shopify handled our erp integration and most recently launched our b2b channel on shopify their 24 7 support and innovative solutions have been game changers for our business james mckenna senior commerce cx manager stx our work with a 98 client retention rate the work speaks for itself view all platform migration custom development personalization seo migration sarris candies food confectionery view work platfrom migration b2b ecommerce custom development support maintenance regal cinemas entertainment media view work platform migration custom development shopify plus support maintenance painful pleasures body jewelry tattoo supplies view work platform migration custom development b2b commerce erp integration stx sports equipment manufacturing lacrosse field hockey ice hockey view work store redesign cro optimization retention marketing archer roose luxury wines view work store redesign cro optimization custom development retention marketing swag golf premium milled golf putters golf accessories view work complexity clarity confidence a proven methodology refined over hundreds of successful projects 01 complexity disconnected systems manual workflows inventory sync issues b2b processes that don t match reality growth stalled by technical constraints systems and data audit we map every system data flow and integration point across your commerce stack erp oms wms pim crm we document what s connected what s broken and what s held together with workarounds operational assessment we identify where manual processes duplicate data entry and system gaps are costing you time and money this is where we find the problems your team has been working around for years revenue impact analysis we quantify the commercial cost of your technical constraints abandoned carts from checkout friction lost b2b orders from manual quoting and marketing spend wasted on inconsistent product data 01 02 clarity we map your entire ecosystem identify friction points and design a technical strategy that aligns with your business goals technical architecture and roadmapping we design the target architecture what your commerce stack should look like which systems stay which get replaced and how data flows between them delivered as a concrete roadmap with phases dependencies and timelines integration blueprint every data flow documented every api endpoint mapped every sync frequency defined this is the blueprint your dev team and ours build from no ambiguity no surprises during implementation migration strategy and risk planning for replatforming projects we plan the migration path data mapping url redirects seo preservation feature parity analysis and rollback procedures every risk identified before a line of code is written 02 03 confidence launch with confidence knowing every integration is tested every workflow is optimized and your team is fully trained phased build and qa we build in phases not one monolithic launch each phase has its own qa cycle stakeholder review and sign off you see working software early not a big reveal at the end integration testing and data validation every integration is tested end to end with real data before launch order flows inventory sync pricing rules tax calculations and shipping we break things in staging so nothing breaks in production post launch support and stabilization we staff your launch with dedicated support real time monitoring rapid response to issues and daily check ins during the critical first weeks you are never left alone on launch day 03 complexity clarity confidence a proven methodology refined over hundreds of successful projects 01 complexity disconnected systems manual workflows inventory sync issues b2b processes that don t match reality growth stalled by technical constraints systems and data audit we map every system data flow and integration point across your commerce stack erp oms wms pim crm we document what s connected what s broken and what s held together with workarounds operational assessment we identify where manual processes duplicate data entry and system gaps are costing you time and money this is where we find the problems your team has been working around for years revenue impact analysis we quantify the commercial cost of your technical constraints abandoned carts from checkout friction lost b2b orders from manual quoting and marketing spend wasted on inconsistent product data 01 complexity 02 clarity we map your entire ecosystem identify friction points and design a technical strategy that aligns with your business goals technical architecture and roadmapping we design the target architecture what your commerce stack should look like which systems stay which get replaced and how data flows between them delivered as a concrete roadmap with phases dependencies and timelines integration blueprint every data flow documented every api endpoint mapped every sync frequency defined this is the blueprint your dev team and ours build from no ambiguity no surprises during implementation migration strategy and risk planning for replatforming projects we plan the migration path data mapping url redirects seo preservation feature parity analysis and rollback procedures every risk identified before a line of code is written 02 clarity 03 confidence launch with confidence knowing every integration is tested every workflow is optimized and your team is fully trained phased build and qa we build in phases not one monolithic launch each phase has its own qa cycle stakeholder review and sign off you see working software early not a big reveal at the end integration testing and data validation every integration is tested end to end with real data before launch order flows inventory sync pricing rules tax calculations and shipping we break things in staging so nothing breaks in production post launch support and stabilization we staff your launch with dedicated support real time monitoring rapid response to issues and daily check ins during the critical first weeks you are never left alone on launch day 03 confidence meet the team nicole delaney general manager uk nicole is a leader in ecommerce and digital growth currently general manager uk gtm at shero commerce she manages and operates the uk arm of shero serving b2c and b2b retailers with technical and full funnel marketing services with experience at shopify klevu and ometria she specializes in go to market strategy sales and partnerships driving revenue and digital transformation for major retailers recognized for her strategic hands on approach she blends data creativity and business insight to deliver results in fast growth environments off work nicole enjoys traveling spin classes and house music mike warwick senior director of solutions mike helps ambitious shopify brands get the most out of their platform with 20 years in ecommerce and 8 years specialized in shopify across both agency and brand sides he brings a unique perspective to building scalable foundations streamlining operations and creating the infrastructure for sustainable growth his approach blends strategic thinking with hands on technical expertise from platform architecture and complex integrations to designing efficient data layers and optimizing customer experiences when he s not solving shopify problems mike s exploring craft breweries building home assistant automations or listening to vinyl cande rybecky executive director of marketing growth with over a decade of experience in growth brand and product marketing cande has been shaping ecommerce since its early days launching innovative experiences across app mobile and online platforms passionate about building products and strong strategies cande specializes in driving hyper growth engagement and acquisition a big picture thinker and strategic leader cande excels at connecting the dots between users and technology and coaching high performing teams outside of work cande enjoys playing tennis traveling and anything that involves the outdoors and great food adi shero director of solutions architect adi is the director of solution architecture at shero commerce and a true ecommerce enthusiast his journey at shero started in qa then moved through project management roles before becoming a solution architect and eventually leading the department with a deep understanding of the entire ecommerce ecosystem adi focuses on creating seamless scalable solutions he s known for his almost obsessive drive to stay ahead of industry trends tackle complex challenges and perfect digital experiences outside of work adi is passionate about movies books and staying updated with technology trends gavin mckew director of innovation with 25 years of experience in ecommerce development and leadership gavin has contributed to over 1b in digital growth across brand and agency environments at shero commerce he is a specialists focused on building scalable customer centric shopify solutions his expertise spans multiple platforms including shopify magento and wordpress having worked with some of the world s most prominent brands before joining shero gavin provided fractional cto services helping organizations navigate digital transformation and expand globally he excels in platform integration strategic leadership ai applications and managing complex replatforming projects while building high performing teams gavin is passionate about leveraging technology for sustainable growth and helping purpose driven organizations innovate responsibly outside of work gavin travelling reading football chris roach director of sales engineer chris roach brings over 25 years of ecommerce experience having started as a backend developer and taken on roles such as technical lead project manager and solutions architect he collaborates closely with clients to understand their unique integration needs and crafts tailored solutions his extensive experience helps streamline complex system integrations enhancing operational efficiency and improving customer satisfaction outside of work chris enjoys quality time with his wife and two children aged 12 and 10 he is an outdoor enthusiast who loves boating camping gardening and engaging in various sports always seeking opportunities to unplug and connect with nature richmond arce client success partnerships manager richmond has a diverse background spanning hospitality retail fashion and brand strategy with decades of experience working alongside top fashion brands olympic athletes and global businesses he has honed a deep understanding of creating compelling customer experiences a strategic thinker and problem solver his expertise lies in anticipating challenges streamlining operations and crafting digital strategies that drive growth outside the office richmond enjoys hiking with his rescue pup baüser equestrian sports cooking and travel originally from the florida keys he takes every chance to return and soak up the sunshine nicole delaney general manager uk nicole is a leader in ecommerce and digital growth currently general manager uk gtm at shero commerce she manages and operates the uk arm of shero serving b2c and b2b retailers with technical and full funnel marketing services with experience at shopify klevu and ometria she specializes in go to market strategy sales and partnerships driving revenue and digital transformation for major retailers recognized for her strategic hands on approach she blends data creativity and business insight to deliver results in fast growth environments off work nicole enjoys traveling spin classes and house music mike warwick senior director of solutions mike helps ambitious shopify brands get the most out of their platform with 20 years in ecommerce and 8 years specialized in shopify across both agency and brand sides he brings a unique perspective to building scalable foundations streamlining operations and creating the infrastructure for sustainable growth his approach blends strategic thinking with hands on technical expertise from platform architecture and complex integrations to designing efficient data layers and optimizing customer experiences when he s not solving shopify problems mike s exploring craft breweries building home assistant automations or listening to vinyl cande rybecky executive director of marketing growth with over a decade of experience in growth brand and product marketing cande has been shaping ecommerce since its early days launching innovative experiences across app mobile and online platforms passionate about building products and strong strategies cande specializes in driving hyper growth engagement and acquisition a big picture thinker and strategic leader cande excels at connecting the dots between users and technology and coaching high performing teams outside of work cande enjoys playing tennis traveling and anything that involves the outdoors and great food adi shero director of solutions architect adi is the director of solution architecture at shero commerce and a true ecommerce enthusiast his journey at shero started in qa then moved through project management roles before becoming a ...