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todd lawson creative director product designer ux researcher skip to content todd lawson building products brands teams for more than 20 years providing creative tlc since 2001 main menu product design ux overview ux products apps ux websites experiences creative leadership agency projects in house projects brands vicimus bumper autoshow grape nuts gsk guinness hellmanns hsbc missing children neighbourhood coffee odometer oceans playtex sagicor shreddies strategy mob toyota various confidential projects video pharma health work career rewards contact search for search design executive product designer creative leader for more than 20 years i ve helped organizations create better products stronger brands and more meaningful customer experiences my career spans enterprise software saas platforms customer experience design digital transformation branding advertising and innovation i ve led product design initiatives for global financial institutions built and transformed creative and product teams launched software products and created award winning campaigns recognized by cannes lions one show cassies and other international programs today my focus is helping organizations align business goals customer needs and design strategy to create products and experiences that drive measurable results selected leadership highlights 20 years leading product design customer experience branding advertising and digital transformation initiatives 13 years of executive departmental and multidisciplinary team leadership experience led teams of up to 10 professionals across product design creative development content strategy and marketing disciplines directed product creative development and marketing functions across agency saas and enterprise software environments supported enterprise clients managing more than 2 million critical infrastructure assets across global data center operations led product design initiatives supporting 8 of the world s top 10 banks and major global data center operators oversaw saas platforms used by more than 150 automotive dealership organizations across canada helped transform multiple organizations from traditional agency service models into scalable saas and product focused businesses built and launched new software products customer experience initiatives brands and go to market programs led company rebrands website redesigns and customer experience transformations across multiple organizations worked with global brands including toyota nissan guinness blackberry scotiabank target gsk hellmann s and home hardware recipient of 50 national and international awards including cannes lions one show silver pencils cassies marketing awards adcc applied arts cma and london international awards todd lawson creative professional since 2001 working remotely from kingsville ontario canada along the northern shore of lake erie m 647 338 2350 e prolific at toddlawsoncreative com linkedin profile employment experience principal product designer 2023 present mcim data center enterprise saas started as a creative director executive creative director 2021 2023 blink agency chief creative officer 2019 2021 vp creative strategy 2017 2019 vicimus automotive saas chief creative officer 2015 2017 dashboard associate creative director 2012 2015 senior art director 2010 2012 grey canada senior art director 2007 2010 dashboard art director designer illustrator 3d designer animator more various firms 2001 2006 past work mcim enterprise saas product design mcim product branding marketing guinness national tv spot view campaign breathe right gsk snore app design view campaign app bumper product design branding glovebox product design branding bc ambulance campaign millionnaires ooh ar ads ocean s more than a can campaign staples we love teachers contest grape nuts the odds view campaign grape nuts what s your mountain view campaign iworkyworky product design qquote book product design view product design work view more marketing work nice things other people say todd lawson is a swiss army knife of creativity physical or digital no matter he can do it fast and he can do it very very well he is a jack of all trades and a master of all hire him quick you won t regret it glen hunt ex cco cto v7 cossette todd is a true talent equal part user experience and idea minded he s fluent in multiple communication languages patrick scissons co founder ceo the ostrich algorithm ex cco kbs grey syncapse bbdo he embodied all of his creative works characteristics while also being one of the most calm cool and collected creatives that i ve had the pleasure of working with barry hillier co founder cio at equoshift former owner founder at dashboard todd is a talented senior creative that has incredible dedication and passion his ability to understand the objectives and deliver relevant exciting creative is outstanding brian steinhauser co ceo discovery loft todd is one of those rare creative professionals who not only produces beautiful and inspired design but actively leads the process around it he understands the sweet spot where business objectives and creative innovation intersect and is extremely adept at bringing fresh insights to the projects he works on gayle lunn partner rebelles research todd s strong leadership communication and customer service skills were the reason this project was such a huge success for the autoshow it didn t matter what the task or request was he made it happen for us we cannot thank him enough as he was a true pleasure to work with stephanie thompson manager marketing operations canadian international autoshow read more nice things linkedin view projects by brand products i ve worked on partial list blu ivy hr saas bumper autosaas glovebox autosaas iworkyworky prototype mcim enterprise data center saas odometer it saas onlinekars auction platform qquote autosaas rms autosaas clients brands i ve helped abreva axe acura on brant aids committee of toronto ati atlanta magazine blackberry rim blu kote blue ivy bombay sapphire breathe right bumper burlington ribfest canadian autoshow canadian online gamers network cdrs hamilton corus cosmotv cruzan rum ccsc diageo dofasco débaufré eli lilly cymbalta pharama depression elm street magazine enroute euroglass exclaim fortune magazine gsk gloveboxcms grape nuts great grains guinness hellmann s h r block home hardware inburlington independent school association of ontario lcbo lexus of oakville milk nissan canada ontario toyota dealers association ovarian cancer canada phaeton automotive group 6 store automotive retail playtex health product femcare and infantcare brands post cereals pronamel sagicor general insurance sensodyne scotiabank sevenstar sports shreddies cereal sunlight laundry suburban ford retail automotive sunveil sunwear st george apple festival swiss herbal pharma vitamins target canada toyota canada the toronto jewish film festival vaseline wrigely s juicy fruit and w network partial list copyright 2026 todd lawson building products brands teams for more than 20 years contact privacy policy locally serving amherstburg belle river chatham essex kingsville lasalle leamington london ridgetown tecumseh windsor with clients nationally and internationally ontario toronto vancouver canada u s a globally product design creative leadership career rewards contact