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site s relevance by the number of pages and the importance of those pages that linked back to the original site 28 29 page told his ideas to hassan who began writing the code to implement page s ideas 23 page and brin originally nicknamed the new search engine backrub because the system checked backlinks to estimate the importance of a site 20 30 31 hassan as well as alan steremberg were cited by page and brin as being critical to the development of google rajeev motwani and terry winograd later co authored with page and brin the first paper about the project describing pagerank and the initial prototype of the google search engine published in 1998 héctor garcía molina and jeff ullman were also cited as contributors to the project 32 pagerank was influenced by a similar page ranking and site scoring algorithm earlier used for rankdex developed by robin li in 1996 with larry page s pagerank patent including a citation to li s earlier rankdex patent li later went on to create the chinese search engine baidu 33 34 eventually they changed the name to google the name of the search engine was a play on the word googol 20 35 36 a very large number written 10 100 1 followed by 100 zeros picked to signify that the search engine was intended to provide large quantities of information 37 google s original homepage had a simple design because the company founders had little experience in html the markup language used for designing web pages 38 the domain name www google com was registered on september 15 1997 39 and the company was incorporated on september 4 1998 it was based in the garage of susan wojcicki 22 in menlo park california craig silverstein a fellow phd student at stanford was hired as the first employee 22 40 41 google was initially funded by an august 1998 investment of 100 000 from andy bechtolsheim 20 co founder of sun microsystems a few weeks prior to september 7 1998 the day google was officially incorporated this initial investment served as a motivation to incorporate the company to be able to use the funds 42 43 page and brin initially approached david cheriton for advice because he had a nearby office in stanford and they knew he had startup experience having recently sold the company he co founded granite systems to cisco for 220 million david arranged a meeting page and brin and his granite co founder andy bechtolsheim the meeting was set for 8 am at the front porch of david s home in palo alto and it had to be brief because andy had another meeting at cisco where he now worked after the acquisition at 9 am andy briefly tested a demo of the website liked what he saw and then went back to his car to grab the check david cheriton later also joined in with an 250 000 investment 44 45 google received money from two other angel investors in 1998 amazon com founder jeff bezos and entrepreneur ram shriram 46 page and brin had first approached shriram who was a venture capitalist for funding and counsel and shriram invested 250 000 in google in february 1998 shriram knew bezos because amazon had acquired junglee at which shriram was the president it was shriram who told bezos about google bezos asked shriram to meet google s founders and they met 6 months after shriram had made his investment when bezos and his wife were in a vacation trip to the bay area google s initial funding round had already formally closed but bezos status as ceo of amazon was enough to persuade page and brin to extend the round and accept his investment 47 48 between these initial investors friends and family google raised around 1 000 000 which is what allowed them to open up their original shop in menlo park california 49 after some additional small investments through the end of 1998 to early 1999 46 a new 25 million round of funding was announced on june 7 1999 50 with major investors including the venture capital firms kleiner perkins and sequoia capital 43 both firms were initially reticent about investing jointly in google as each wanted to retain a larger percentage of control over the company to themselves larry and sergey however insisted in taking investments from both both venture companies finally agreed to investing jointly 12 5 million each due to their belief in google s great potential and through mediation of earlier angel investors ron conway and ram shriram who had contacts in the venture companies 51 growth in march 1999 the company moved its offices to palo alto california 52 which is home to several prominent silicon valley technology start ups 53 the next year google began selling advertisements associated with search keywords against page and brin s initial opposition toward an advertising funded search engine 54 22 to maintain an uncluttered page design advertisements were solely text based 55 in june 2000 it was announced that google would become the default search engine provider for yahoo one of the most popular websites at the time replacing inktomi 56 57 google s first production server 58 in 2003 after outgrowing two other locations the company leased an office complex from silicon graphics at 1600 amphitheatre parkway in mountain view california 59 the complex became known as the googleplex a play on the word googolplex the number one followed by a googol zeroes three years later google bought the property from sgi for 319 million 60 by that time the name google had found its way into everyday language causing the verb google to be added to the merriam webster collegiate dictionary and the oxford english dictionary denoted as to use the google search engine to obtain information on the internet 61 62 the first use of the verb on television appeared in an october 2002 episode of buffy the vampire slayer 63 additionally in 2001 google s investors felt the need to have a strong internal management and they agreed to hire eric schmidt as the chairman and ceo of google 49 eric was proposed by john doerr from kleiner perkins he had been trying to find a ceo that sergey and larry would accept for several months but they rejected several candidates because they wanted to retain control over the company michael moritz from sequoia capital at one point even menaced requesting google to immediately pay back sequoia s 12 5m investment if they did not fulfill their promise to hire a chief executive office which had been made verbally during investment negotiations eric wasn t initially enthusiastic about joining google either as the company s full potential hadn t yet been widely recognized at the time and as he was occupied with his responsibilities at novell where he was ceo as part of him joining eric agreed to buy 1 million of google preferred stocks as a way to show his commitment and to provide funds google needed 64 initial public offering on august 19 2004 google became a public company via an initial public offering at that time larry page sergey brin and eric schmidt agreed to work together at google for 20 years until the year 2024 65 the company offered 19 605 052 shares at a price of 85 per share 66 67 shares were sold in an online auction format using a system built by morgan stanley and credit suisse underwriters for the deal 68 69 the sale of 1 67 billion gave google a market capitalization of more than 23 billion 70 eric schmidt ceo of google from 2001 to 2011 on november 13 2006 google acquired youtube for 1 65 billion in google stock 71 72 73 74 on march 11 2008 google acquired doubleclick for 3 1 billion transferring to google valuable relationships that doubleclick had with web publishers and advertising agencies 75 76 by 2011 google was handling approximately 3 billion searches per day to handle this workload google built 11 data centers around the world with several thousand servers in each these data centers allowed google to handle the ever changing workload more efficiently 49 in may 2011 the number of monthly unique visitors to google surpassed one billion for the first time 77 78 in may 2012 google acquired motorola mobility for 12 5 billion in its largest acquisition to date 79 80 81 this purchase was made in part to help google gain motorola s considerable patent portfolio on mobile phones and wireless technologies to help protect google in its ongoing patent disputes with other companies 82 mainly apple and microsoft 83 and to allow it to continue to freely offer android 84 2012 onward in june 2013 google acquired waze a 966 million deal 85 while waze would remain an independent entity its social features such as its crowdsourced location platform were reportedly valuable integrations between waze and google maps google s own mapping service 86 google announced the launch of a new company called calico on september 19 2013 to be led by apple inc chairman arthur levinson in the official public statement page explained that the health and well being company would focus on the challenge of ageing and associated diseases 87 entrance of building where google and its subsidiary deep mind are located at 6 pancras square london on january 26 2014 google announced it had agreed to acquire deepmind technologies a privately held artificial intelligence company from london 88 technology news website recode reported that the company was purchased for 400 million yet the source of the information was not disclosed a google spokesperson declined to comment on the price 89 90 the purchase of deepmind aids in google s recent growth in the artificial intelligence and robotics community 91 according to interbrand s annual best global brands report google has been the second most valuable brand in the world behind apple inc in 2013 92 2014 93 2015 94 and 2016 with a valuation of 133 billion 95 on august 10 2015 google announced plans to reorganize its various interests as a conglomerate named alphabet inc google became alphabet s largest subsidiary and the umbrella company for alphabet s internet interests upon completion of the restructuring sundar pichai became ceo of google replacing larry page who became ceo of alphabet 96 97 98 current google ceo sundar pichai with prime minister of india narendra modi on august 8 2017 google fired employee james damore after he distributed a memo throughout the company that argued bias and google s ideological echo chamber clouded their thinking about diversity and inclusion and that it is also biological factors not discrimination alone that cause the average woman to be less interested than men in technical positions 99 google ceo sundar pichai accused damore in violating company policy by advancing harmful gender stereotypes in our workplace and he was fired on the same day 100 101 102 between 2018 and 2019 tensions between the company s leadership and its workers escalated as staff protested company decisions on internal sexual harassment dragonfly a censored chinese search engine and project maven a military drone artificial intelligence which had been seen as areas of revenue growth for the company 103 104 on october 25 2018 the new york times published the exposé how google protected andy rubin the father of android the company subsequently announced that 48 employees have been fired over the last two years for sexual misconduct 105 on november 1 2018 more than 20 000 google employees and contractors staged a global walk out to protest the company s handling of sexual harassment complaints 106 107 ceo sundar pichai was reported to be in support of the protests 108 later in 2019 some workers accused the company of retaliating against internal activists 104 on march 19 2019 google announced that it would enter the video game market launching a cloud gaming platform called google stadia 109 on june 3 2019 the united states department of justice reported that it would investigate google for antitrust violations 110 this led to the filing of an antitrust lawsuit in october 2020 on the grounds the company had abused a monopoly position in the search and search advertising markets 111 in december 2019 former paypal chief operating officer bill ready became google s new commerce chief ready s role will not be directly involved with google pay 112 in april 2020 due to the covid 19 pandemic google announced several cost cutting measures such measures included slowing down hiring for the remainder of 2020 except for a small number of strategic areas recalibrating the focus and pace of investments in areas like data centers and machines and non business essential marketing and travel 113 most employees were also working from home due to the covid 19 pandemic and the succes of it even led to google announcing that they would be permanently converting some of their jobs to work from home 114 the 2020 google services outages disrupted google services one in august that affected google drive among others another in november affecting youtube and a third in december affecting the entire suite of google applications all three outages were resolved within hours 115 116 117 in 2021 the alphabet workers union was founded composed mostly of google employees 118 in january 2021 the australian government proposed legislation that would require google and facebook to pay media companies for the right to use their content in response google threatened to close off access to its search engine in australia 119 in march 2021 google reportedly paid 20 million for ubisoft ports on google stadia 120 google spent tens of millions of dollars on getting major publishers such as ubisoft and take two to bring some of their biggest games to stadia 121 in april 2021 the wall street journal reported that google ran a years long program called project bernanke that used data from past advertising bids to gain an advantage over competing for ad services this was revealed in documents concerning the antitrust lawsuit filed by ten us states against google in december 122 in september 2021 the australian government announced plans to curb google s capability to sell targeted ads claiming that the company has a monopoly on the market harming publishers advertisers and consumers 123 in 2022 google began accepting requests for the removal of phone numbers physical addresses and email addresses from its search results it had previously accepted requests for removing confidential data only such as social security numbers bank account and credit card numbers personal signatures and medical records even with the new policy google may remove information from only certain but not all search queries it would not remove content that is broadly useful such as news articles or already part of the public record 124 in may 2022 google announced that the company had acquired california based microled display technology development and manufacturing start up raxium raxium is set to join google s devices and services team to aid in the development of micro optics monolithic integration and system integration 125 126 products and services main article list of google products search 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