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description=Wondering what your homepage should look like and what to include? We ve got the tips - and the inspiration - to get you on the right track.;

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Text of the page (random words):
the fold is highly recommended doing so enables visitors to take action without having to scroll down the page don t stop there though including additional ctas further down the page enables you to cater to visitors who need a bit more persuading and more time on site before responding positively to your message follow best practices for writing for the web like the rest of your site your homepage design should follow best practices for writing for the web this includes keeping the copy short and punchy with sentences under 25 words when possible using paragraphs of three sentences or less to avoid walls of text is recommended too this will make your homepage easy to skim while also preventing overwhelm follow best practices for web accessibility your homepage and the rest of your site should be built so that people with disabilities can use it doing all you can to make your website accessible will ensure it s an online space everyone can enjoy as well as being the right thing to do increasing the number of people who can use your website could also help you land more clients customers or followers follow best practices for visual hierarchy in web design following visual hierarchy best practices will help you to use design characteristics such as sizing colors and alignment to inform impress and persuade users get this right and you ll be able to steer visitors in the right direction or draw their attention to areas you d like them to focus on when in doubt choose function over form designing a homepage opens up a world of creative possibilities sometimes the hardest part can be narrowing down your options and keeping things simple if you re not sure which styles or elements to use try taking a function over form approach to design do the components of your homepage design serve a purpose do they make it more or less likely they will help you achieve your goals are they included for practical reasons or are they just there to look nice obviously it s important that your homepage is aesthetically pleasing but if you re struggling to pull the design together choosing function over form can help you stay on track it can also prevent you from using elements just for the sake of it elements that might have at best no impact on the user experience and at worst end up repelling visitors now that you re aware of some of the tips and ideas for designing an engaging homepage here are some home page examples that do it particularly well 41 homepage design examples for inspiration here s some inspiration for your homepage design for each homepage you ll find information on what these designs do so well and things you might want to emulate day one day one the day one homepage excels at making it immediately clear what s being offered if visitors like the idea of creating a journal for their life using the number one app for journaling they can click on the highly visible call to action buttons the successful implementation of the inverted pyramid model by the day one site can be used as a guide for anyone who d like to structure their homepage in this way automattic automattic the automattic homepage takes a function over form approach to design there s very little here to distract visitors and it s immediately clear who they are and what they do the menu system is clean and simple making it a good model for anyone who wants their site to be easy to navigate from the homepage pocket casts pocket casts the pocket casts homepage has a design you might want to follow if your goal is to get visitors to the app store or another place where your product is available as quickly as possible hard to miss calls to action are displayed prominently above the fold directing visitors to their app store of choice following visual hierarchy best practices screenshots of the attractive and user friendly interface of the app are used to highlight one of the key features of pocket casts jetpack jetpack anyone with a product or service that has a lot of components or features would do well to check out the jetpack homepage the homepage leads with arguably the most important features of jetpack using visual hierarchy to great effect if visitors aren t sold on those benefits the rest of the homepage clearly highlights the other important jetpack features longreads longreads the longreads designers demonstrate how you can include your most popular blog posts and articles on your homepage featured images and snippets are used to highlight links to key articles while other links use text only this approach catches the attention of visitors without overwhelming them with too many images the contrast really helps those articles with a featured image to stand out happy tools happy tools visitors who arrive at the happy tools website knowing they re ready to use this service can get started right away thanks to the obvious call to action displayed above the fold for everyone else the rest of the homepage does a great job of explaining what happy tools can do and why you should use it if you re creating a long homepage design displaying multiple calls to action like the happy tools homepage ensures visitors can take the next step at any point in their journey woocommerce woocommerce there s a lot going on on the woocommerce homepage but the main calls to action are immediately noticeable if your homepage needs to impart a lot of information to your visitors the woocommerce homepage shows how you can do so without being overwhelming the woocommerce homepage also demonstrates how it s possible to combine many different elements to create an engaging homepage including a strong navigation system links to popular articles and multiple calls to action the pioneer woman the pioneer woman the pioneer woman is a good design to follow for anyone who wants their homepage to funnel visitors to their best content whether that s blog posts or articles this homepage design also shows how effective auto playing video can be at capturing the attention of visitors salesforce salesforce visitors who want to sign up and those who want to know more are immediately catered to by the prominent call to action buttons displayed above the fold if the goal of your homepage is to sign up users educate first time visitors and keep your existing audience informed the salesforce homepage shows how this part of your site can successfully serve multiple purposes ladybird education ladybird education if the main goal of your homepage isn t to generate new customers or clients but to instead get your content in front of new arrivals the ladybird education homepage shows how this can be achieved while the above fold content including the search tool is focused on helping visitors find what they re looking for everything below the fold is there to introduce visitors to the content that s available on the site if some of your visitors know what they re looking for while others want to see what s available emulating the ladybird education homepage design should work well wordpress vip wordpress vip if you want to use your homepage to sell visitors on your service then wordpress vip shows you how this can be achieved by using visual hierarchy design best practices the wordpress vip homepage draws visitor attention to images then text and finally the call to action it s clear this design has a focus on educating visitors first rather than persuading everyone to sign up as soon as they arrive at the site simplenote simplenote the design of the simplenote homepage reflects the fact that the product is easy to understand and doesn t need much introduction as there s no need to go into great detail about the app the designers have made the call to action the main focus of the homepage at least above the fold if you want your homepage to immediately show visitors how they can get started simplenote gives a good example of how to do this children s radio foundation children s radio foundation the children s radio foundation homepage demonstrates how effective a video background display can be if words and even images can t capture the essence of your product or service then following the lead of the children s radio foundation homepage and using an auto playing background video could be the right approach akismet akismet the design of the akismet homepage delivers a good balance of directing visitors to the sign up button and explaining what the service does and how it works if your audience might be familiar with your service but not entirely sure how they can benefit from it the akismet homepage shows you how to quickly convey this to them yrc freight yrc freight if tracking a shipment is the main reason why most people go to the yrc freight site then the designers of this homepage have done a great job of making that function one of its most noticeable features however by placing the tracking tool just above the fold they ve still left plenty of room to promote other aspects of their business this homepage design is a great example of giving your visitors what they want but still using their time on site to grow your brand and promote your service dogpatch labs dogpatch labs check out the dogpatch labs site to see how effective video on a homepage can be the auto playing video display that takes up the entire homepage area above the fold works perfectly for the type of service being promoted here there are many types of sites where a full screen video display above the fold might not work but if you want to convey an experience or feeling then consider using video in the way the dogpatch labs homepage does gravatar gravatar the gravatar homepage concisely explains the service while following writing for the web best practices if you want to explain your core offering to your visitors as soon as they arrive at your site you could do a lot worse than follow the gravatar approach the call to action above the fold also makes clear the next step in the user journey hackaday hackaday io the focal point of the hackaday homepage is the sign up form for their community however below the fold you ll find lots of elements to persuade anyone who didn t sign up right away if some of your visitors will be ready to sign up while others will need more information first the hackaday homepage shows you how you can strike a good balance between the two groups eastman school of music eastman school of music eastman school of music does a great job of making it easy to navigate the rest of the site from the homepage the interactive elements above the fold all lead to parts of the site where visitors can find more information about the school if you re interested in including your most popular blog posts or articles on your homepage you can see some good examples of how to do this below the fold boingo wireless boingo wireless the boingo wireless homepage is another good example of a homepage with more than one focus above the fold there s a user friendly navigation system for reaching other parts of the site along with a clear explanation of what the company does a slider is also displayed above the fold that contains multiple buttons prompting visitors to take a range of actions if people are coming to your site for many different reasons each with different goals the boingo wireless homepage shows you how you can cater to them all nginx nginx nginx demonstrates how you can display a lot of information on your homepage without overwhelming your audience the homepage design presents a mixture of informational and promotional articles as well as a well implemented navigation system that makes it easy to reach other parts of the site a call to action button above the fold is perfectly placed to attract new visitors who ve yet to start using the product panic panic it s fair to say that the panic homepage design chooses function over form aside from the panic logo the main element above the fold is an unmissable text based call to action that prompts users to place an order this makes it very clear what the goals of this site are and what visitors are expected to do after arrival if your homepage has one goal the panic homepage demonstrates how you can produce a simple design to help you achieve that goal canada learning code canada learning code canada learning code makes it clear from the outset what the purpose of their organization is there are no obvious calls to action above the fold instead you ll find a navigation system that makes it easy for visitors to find other content on the site if visitors do scroll down below the fold the three calls to action direct them to other parts of the site according to their objectives if your homepage has multiple goals with lots of information to convey the canada learning code homepage shows you how you can produce a functional design without compromising on style gnome gnome the gnome homepage design follows the inverted pyramid model leading with an image that shows off the product in action scrolling down the homepage reveals more information about gnome starting with a concise brand statement followed by examples to back up the opening statement finally there are calls to action for visitors who are ready to take the next step bowers wilkins bowers wilkins the bowers wilkins homepage excels at drawing you into its design the large photo of their latest flagship product should appeal to anyone who has come to their site to purchase or find out more about their products the simple yet effective design of the call to action button makes it difficult to miss without detracting from the overall form of the homepage the bowers wilkins homepage is a good template to follow if you want to promote your products or services in an elegant way i love typography i love typography the i love typography homepage design can appear a little distracting at first however by following the best practices for writing for the web the designers have made it possible for visitors to quickly learn the purpose of the site after that they can use the intuitive navigation system to find the typefaces they re looking for platinum games platinum games while the main element of the platinum games homepage might not serve any user interface related purpose it does an excellent job of capturing the attention of visitors links to the latest blog posts are displayed below the fold highlighting how you can design a homepage that shares content in an attractive way mozilla mozilla the mozilla homepage design features two call to action buttons above the fold both have different button text but take the user to the same destination if your goal can be described in multiple ways you could try experimenting with different text on your calls to action in order to appeal to different segments of your audience 4 hour chef 4 hour chef the 4 hour chef homepage design attempts to take visitors on a journey from curious to ready to buy the inverted pyramid structure of the page introduces visitors to the product usin...