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world breastfeeding week 2026 skip to content facebook f twitter instagram youtube email protected home be empowered logo poster relevant resources take action pledge pledge map frequently asked questions previous wbw x world breastfeeding week 2026 wbw2026 will focus on tracking progress and evaluating breastfeeding impact on nutrition food security and poverty reduction with highlights of successful implementation and lessons learnt in 2026 the wbw sdg campaign will enter its third cycle and will focus on tracking progress in thematic area 1 nutrition food security and poverty reduction the campaign will measure progress showcase global and regional statistics with highlights of what works and what needs further improvement wbw sdg campaign protecting promoting and supporting breastfeeding will ensure optimum nutrition food security and poverty reduction breastfeeding saves both the infant and maternal lives it also supports nutrition development and lifelong health breastmilk is a low cost locally available nutrition for all hence promoting equity with economic returns to families and nations we invite all the actors in the warm chain of support for breastfeeding to join us in understanding what is working in countries that are reporting good breastfeeding progress empowering parents campaign use the following hashtags in all your social media interaction wbw2026 breastfeedingforasustainablestartinlife strengthenwhatworks nutrition foodsecurity povertyreduction breastfeeding warmchain waba sdgs whatworks objectives of wbw2026 inform people about the importance of tracking progress in breastfeeding anchor breastfeeding implementation through policies and guidelines across the warm chain engage with individuals and organisations to enhance collaboration and support for breastfeeding galvanise actions on improving breastfeeding protection promotion and support using lessons learnt waba world breastfeeding week world alliance for breastfeeding action waba is a global network of individuals and organisations dedicated to the protection promotion and support of breastfeeding worldwide annually waba coordinates and organises the world breastfeeding week wbw between aug 1 7 since 2016 we have aligned our wbw campaign to united nation s sustainable development goals sdgs we call this wbw sdgs campaign waba website copyright notice waba asserts all legal rights and intellectual property rights under the berne convention over the world breastfeeding week logos and campaign materials this copyright is subject to fair use with appropriate attribution to waba the logos and materials shall not be used in any way that directly or indirectly damages waba s reputation and or standing whether by content context or association prior written consent shall always be sought before the logos and materials are used in any commercial activity or adaptations modifications are made email to email protected the logos and materials shall not be used in any event and or activity sponsored supported or organised by companies manufacturing distributing or marketing breastmilk substitutes feeding bottles or teats see faq on frequently asked questions for further information world alliance for breastfeeding action waba is a global network of individuals and organisations dedicated to the protection promotion and support of breastfeeding worldwide based on the innocenti declarations the ten links for nurturing the future and the who unicef global strategy for infant and young child feeding waba is in consultative status with unicef and an ngo in special consultative status with the economic and social council of the united nations ecosoc waba coordinates the annual world breastfeeding week campaign contact information waba po box 1200 10850 penang malaysia email protected waba 2026 all rights reserved