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Text of the page (random words):
content meets the sound of silence october 6 2021 martin pr https traffic libsyn com secure prworks inside_pr_554_sept_30_2021 mp3 subscribe apple podcasts android rss have you noticed your brand is no longer getting the type of engagement on organic social media how about ranking for search or interactions when you publish new content on your website or blog perhaps the digital world has become even more pay to play and is expecting a higher price from organizations in order for them to achieve decent business results that s what gini dietrich joe thornley and i talk about on inside pr our conversation is based on a post by digital thought leader rand fishkind called the incentives to publish no longer reward the web s creators tl dr version your content marketing strategy needs a balanced and integrated approach have a read then have a listen and let us know what you think subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leave us a comment on the blog send us an email or an audio comment to email protected connect with us on twitter we re inside_pr or connect directly with gini dietrich joseph thornley and martin waxman please rate us on apple podcasts we hope you like the podcast as much as we like making it for you if you do we have a favor to ask if you like this podcast please rate us on apple podcasts thank you to the people behind inside p r our producer is jacob waxman a talented musician producer and recording engineer jacob produced the episode and is also the composer of our new theme music roger dey is our announcer inside pr by joseph thornley gini dietrich martin waxman is licensed under a creative commons attribution sharealike 4 0 international license inside pr 553 ethically legally responsibly september 22 2021 thornley pr https traffic libsyn com secure prworks inside_pr_553 mp3 subscribe apple podcasts android rss in this episode of inside pr we talk about the pr writer s code of conduct and ethical communications an evergreen topic inside pr 552 imagining your new workspace september 7 2021 martin pr https traffic libsyn com secure prworks inside_pr_553_sept_3_2021 mp3 subscribe apple podcasts android rss it s fall well almost and there s a hint of excitement in the air at least it feels like there should be kids are going back to school college and universities are offering more in person classes and people are getting revved up for the busiest season of the year but are you ready to go back to the office or would you prefer to work remotely or in some type of hybrid situation and how will you communicate what you decide to your team of course there are no easy answers but if you re interested in our take check out this episode of inside pr gini dietrich joe thornley and martin waxman talk about the importance of having a communicator in the room when workplace decisions are being made why organizations need to listen closely and pay attention to people s reactions giving employees an opportunity to voice their opinions and know they re being heard rather than simply feeling they re being talked at creating a culture of empathy by understanding people s situations anxieties and fears being flexible and letting people know nothing s set in stone and that you re prepared to adapt if need be and finally a word of advice from joe if you re on a zoom meeting and someone says something that makes your blood boil don t get into a fight shut your camera and mic take a breath and try to see things from your colleague s point of view then come back when your temper s cooled so you can have a more balanced and hopefully productive conversation subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leave us a comment on the blog send us an email or an audio comment to email protected connect with us on twitter we re inside_pr or connect directly with gini dietrich joseph thornley and martin waxman please rate us on apple podcasts we hope you like the podcast as much as we like making it for you if you do we have a favor to ask if you like this podcast please rate us on apple podcasts thank you to the people behind inside p r our producer is jacob waxman a talented musician producer and recording engineer jacob produced the episode and is also the composer of our new theme music roger dey is our announcer inside pr by joseph thornley gini dietrich martin waxman is licensed under a creative commons attribution sharealike 4 0 international license inside pr 551 the future of the pr industry september 1 2021 gini dietrich pr https traffic libsyn com secure insidep2 inside_pr_553_jul_29_2021 mp3 subscribe apple podcasts android rss on episode 551 of inside pr gini dietrich martin waxman and joe thornley do a special recording for the earned media mastery summit with agility pr solutions they discuss the future of the pr industry exciting things to come as well as the challenges young professionals will face as they grow in their careers listen to this episode to learn why you should stop using spreadsheets in favor of software to help you do your job media outlets continue to shrink and journalists no longer have beats and what that means for your future especially if you have any earned media responsibility how to use paid owned and shared media to supplement the work that we do from an earned media perspective that artificial intelligence is already here and already ready to do the more mundane parts of your job so why you should stop waiting for a memo and do something about it and how machine learning can beat all of the best practices and teach you what works best for your organization your audiences and your prospective customers enjoy subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leave us a comment on the blog send us an email or an audio comment to email protected connect with us on twitter we re inside_pr or connect directly with gini dietrich joseph thornley and martin waxman please rate us on apple podcasts we hope you like the podcast as much as we like making it for you if you do we have a favor to ask if you like this podcast please rate us on apple podcasts thank you to the people behind inside p r our producer is jacob waxman a talented musician producer and recording engineer jacob produced the episode and is also the composer of our new theme music roger dey is our announcer inside pr by joseph thornley gini dietrich martin waxman is licensed under a creative commons attribution sharealike 4 0 international license inside pr 550 the plumbing of the internet july 28 2021 martin pr https traffic libsyn com secure insidep2 inside_pr_550_jul_22_2021 mp3 subscribe apple podcasts android rss on this bi weekly episode of inside pr joe thornley martin waxman and gini dietrich discuss the plumbing of the internet from feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt these are things we all take for granted sort of like the sewer beneath our cities but they are necessary for making things work and there are things that have transformed the way we ve done business in the past 18 months while we certainly used google video or skype or zoom it tended to be once or twice a month at the most now we ve found that video chat is the primary way work is done and we now all take for granted that it s the preferred way to communicate even as some organizations go to a hybrid model or even back to the office full time there will be times that video is warranted and as schools reflect on the best learning some students will be in person while others are at home martin speaks to his experience teaching in a hyflex classroom which is hybrid and flexible the classroom is like a studio and students have to sign up to be there in person for those that are learning at home the teacher martin in this case has a camera that follows them around automatically capturing the lecture and then everyone in the class in person included will all zoom in and any group work will be done through breakout sessions it s a new way of working and certainly the plumbing of the internet will continue to evolve as we adapt to new ways of learning working and living join us for this episode to learn more subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leave us a comment on the blog send us an email or an audio comment to email protected connect with us on twitter we re inside_pr or connect directly with gini dietrich joseph thornley and martin waxman please rate us on apple podcasts we hope you like the podcast as much as we like making it for you if you do we have a favor to ask if you like this podcast please rate us on apple podcasts thank you to the people behind inside p r our producer is jacob waxman a talented musician producer and recording engineer jacob produced the episode and is also the composer of our new theme music roger dey is our announcer inside pr by joseph thornley gini dietrich martin waxman is licensed under a creative commons attribution sharealike 4 0 international license inside pr 549 when pr people do bad things july 13 2021 martin pr https traffic libsyn com secure prworks inside_pr_549_jul_7_2021 mp3 subscribe apple podcasts android rss ok before you get defensive i want make something clear right from the start we are not saying all pr people are evil far from it in fact most of us are simply trying to do the best jobs we can for our organizations or clients and behave in an honest and ethical manner but let s just say there are some less than scrupulous individuals and companies whose approach and choices reflect badly on the industry and it s not just pr pros who are guilty of this certain bloggers journalists media outlets and influencers are also not as honest or transparent as they could be when it comes to conflicts of interest and because social media has given us all a voice we need to make sure we think through the consequences of how we use it that s what we talk about for this week s podcast we got the idea from a washington post story about a site that bills itself as an investigative blog turns out it has financial ties to a pr firm and seems to focus on stories where the agency s clients have a vested interest in our opinion this contravenes many pr codes of ethics and standards including prsa cprs and the global alliance to name a few have a listen and let us know what you think and if you want to dig deeper check out gini s spin sucks pos t on the subject subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leave us a comment on the blog send us an email or an audio comment to email protected connect with us on twitter we re inside_pr or connect directly with gini dietrich joseph thornley and martin waxman please rate us on apple podcasts we hope you like the podcast as much as we like making it for you if you do we have a favor to ask if you like this podcast please rate us on apple podcasts thank you to the people behind inside p r our producer is jacob waxman a talented musician producer and recording engineer jacob produced the episode and is also the composer of our new theme music roger dey is our announcer inside pr by joseph thornley gini dietrich martin waxman is licensed under a creative commons attribution sharealike 4 0 international license inside pr 548 what i want isn t important it s about what you want july 1 2021 thornley pr https traffic libsyn com secure prworks inside_pr_548_jun_16_2021 mp3 subscribe apple podcasts android rss once they ve tasted freedom it s hard to take that away it s not what i want as an employer it s what you want as an employee has your boss told you that you have to return to the office fill time part time have they talked about flex work or even held out the prospect of working remotely on an ongoing basis and how do you feel about this do you want to return to the office full time a few days a week or do you want to continue to work remotely what are the things that you liked and valued about working from the office what are the benefits of working at home gini martin and joe talk about mistakes that employers are making in the post lockdown period high knowledge high skill workers have discovered the freedom of being able to choose where they work and with the end of the lockdown many of them will be thinking about what they want to do and realizing that they have choices so the employer who informs their staff that they must return to the workplace full time may discover that many of their workers not only don t return but actually leave as with many other key decisions success in bringing employees back to the office will turn on effective communications and effective communications starts with listening understanding others interests and objectives and then speaking to their concerns not just blustering forward with what you want and care about so this week let s talk about effective communication for the post pandemic return to the office subscribe to the inside pr podcast we re trying to be wherever you want us to be so you can subscribe to inside pr on the most popular podcast apps subscribe to inside pr on apple podcasts subscribe to inside pr on spotify subscribe to inside pr on google play it s your turn we d love to hear what you think and if you have any subjects you d like us to cover in upcoming episodes leav...