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n e w s f r a m e s about media framing written by brian dean n e w s f r a m e s about media framing written by brian dean home news frames is a uk site on media framing book lazy person s guide to framing brand new updated extended 210 page 2023 edition available in paperback and on kindle now latest blog posts october 2025 updates including notes on book reading algorithm politics framing the strange case of glenn greenwald other recent posts weaponised political framing frames based autopsy of trump brexit calamities what my independent article on the alt left left out framing vs orwellian language framing starting guides many people mistakenly see frames as simply a respectable name for spin or persuasion marketing pr actually we think in frames all the time it s how we make sense of raw experience going beyond the popular misconception of framing as superficial wordplay is one of the main aims of this blog here are a few short intros to get you started on this most important of 21st century ideas framing a short primer brief intro the very least that you should know the metaphor is the message frames involve conceptual metaphor the cognitive unconscious our use of frames is mostly unconscious automatic essentials of framing on george lakoff s moral politics frames news political framing here are some examples from this site on how framing may be applied to political and media issues benefit tourists how not to frame workers endless austerity framing iraq war framing for dummies human rights framing flatlined economy please see the about page for more details on news frames and how to contact us if you d prefer to view this site in the traditional blog format of displaying post after post on the same page with the most recent at the top click here share this share on facebook opens in new window facebook share on x opens in new window x written by newsframes february 17 2014 at 3 40 pm info contact about home new book 2023 site map latest posts 2025 updates 0 77 book new article on metaphor december 2023 updates essential reading new book on framing 2023 algorithm politics framing whataboutism attn wage slaves book review announcing new raw blog media distancing word as virus the strange case of glenn greenwald behaviour modification empires for rent weaponised political framing do you really know which side you re on the alt left what my independent article left out populist right the mass appeal of strict father framing new book 2023 search for on framing framing a short primer essentials of framing the metaphor is the message the cognitive unconscious lakoff responds to pinker general semantics framing links framelab lakoff on trump moral politics lakoff video overweening generalist raw semantics blog news frames categories news frames categories select category cognitive unconscious 4 antiwork 2 anxiety culture 1 austerity 1 authorities 3 bankers 4 bbc 7 brexit 3 churnalism 3 corbyn 1 crime reporting 2 daily mail 16 demonology 1 donald trump 4 ebook 2 economics 9 express 12 fearmongering 11 frame semantics 41 framelab 1 frank luntz 3 general semantics 1 generalisations 2 george lakoff 10 glenn greenwald 5 green politics 4 guardian 10 headlines 17 i independent 4 identity politics 2 independent 5 inductive reasoning 1 information anxiety 2 iraq 4 jobs 16 julian assange 3 labour 1 lazy person s guide to framing 3 letters 1 linear scale 1 local press 1 marshall mcluhan 1 media criticism 2 media free zones 1 medialens 1 metaphor 23 migrants 1 mirror 3 moral outrage 3 moral politics 21 narrative 4 new 2023 paperback 1 newsnight 1 observer 2 occupy 3 orwell 3 pfi 1 polls 1 populism 4 post truth 3 poverty 1 private vs public sector 6 protoype theory 1 racism 3 raw semantics 1 rights 1 rip offs 2 robert anton wilson 6 russia 1 smears 3 social media algorithms 3 strict father frame 1 taxpayers alliance 5 telegraph 12 the sun 1 think tanks 3 times 7 uncategorized 1 voting 2 wage slaves 1 war 2 welfare 9 whataboutism 1 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