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the wine gourd monday january 12 2026 wine gourd data blog final post and my farewell this is intended to be my final post for this blog i have had a lot of fun over the past 10 years from may 2016 first post to now january 2026 which covers 509 posts i have had 1 479 000 accesses in total which is an average of 2 900 reads per post although i have tended to mostly get c 500 readers per post i think that this is quite respectable given the relatively restricted topic i had my first official taste of wine in 1975 at age 17 in australia according to anderson pinilla 2023 global wine consumption per capita has been going steadily downhill since that year but not before see the first graph below while i do not feel any personal responsibility for this situation what did i do i do recognize that it is becoming harder and harder to write anything meaningful about the wine industry i have therefore now written most of what i can think of to write about the analysis of data in the wine industry which is what this blog is supposed to be about so i figure that i should stop while i am ahead this next graph shows the blog page views through time up to last year showing that they have been fairly consistent or slightly increasing the next graph shows the page views over the past year showing a big burst in may interestingly my most popular posts have been australia s biggest wine companies 2019 23 692 readers laube versus suckling 2018 14 281 readers how large does a winery have to be to be consistently profitable 2020 12 265 readers my readers have mostly been from the usa the other half of the readers have been scattered equally throughout the rest of the world as shown next anyway my last piece of wine data this post is apparently about the current downhill slide of global wine consumption with better performances from producers selling more expensive wines which is the smaller part of the market and shrinking sales for those selling less than us30 this is sad but perhaps not unexpected given what is currently being written by experts in the wine field eg declining wine consumption in eu forecast to continue shadows over northern california are things getting better for the wine industry 2026 the year to change the narrative about wine how the world of wine is set to change in 2026 wine s moment of truth it s time to reinvent understanding deconsumption none of this is especially new of course eg winescape summer 2025 moreover we have been told that wine writing is having similar problems why wine writing might die the future of wine writing in a changing industry how a very few number of humans can stay employed as wine writers in the age of ai we have also been told that affordability and value for money will be 2026 s wine watchwords but these have always been my own personal watchwords for choosing wine so select your wines carefully to make sure that you enjoy every drop curiously given the global situation the wine industry in thailand is currently booming the fastest growing wine market in the world is not where you expect somehow i find this quite satisfying also given climate change sweden and norway will likely become more prominent viticultural areas for example why the swedish wine movement is only going to get bigger or wines of norway this seems quite gratifying given that i live in sweden where we have had more snow this winter than for many years as shown below i may still write the occasional blog post in the meantime i will keep my eye on the wine industry but for the moment from this blog goodbye hej då au revoir auf wiedersehen adieu adiós posted by david morrison at 12 30 00 am 4 comments email this blogthis share to x share to facebook share to pinterest labels introduction wine consumption older posts home subscribe to posts atom about this blog in the interests of doing something different to every other wine blogger this blog delves into the world of wine data instead of wine itself the intention is to ferret out some of the interesting stuff and to bring it out into the light for everyone to see in particular i draw pictures of the data as william playfair said in 1805 whatever can be expressed in numbers may be represented by lines so i d rather show you a graph than a paragraph hopefully this will be both interesting and informative david morrison email contact subscribe by feed posts atom posts all comments atom all comments followers pageviews last month search this blog popular posts australia s biggest wine companies laube versus suckling their scores differ but what does that mean for us how large does a winery have to be to be consistently profitable beer countries and wine countries swedish wineries who d have thought it what on earth is a standard drink fruit wine and alcohol free wines really are also wines current medical evidence says that wine is not harmful in small doses how bad are law violations in the us wine industry estimates of cork taint from the wine spectator napa office labels for posts australian wine 36 beer 3 big data 5 buying wine 25 commentators 16 community 11 coronavirus 2 grapes 17 introduction 3 no low wine 2 presenting data 24 systembolaget 16 value for money 15 vineyards 38 vintage scores 4 whisky 2 wine cellaring 6 wine consumption 120 wine exports 25 wine glasses 3 wine health 32 wine imports 27 wine journalism 15 wine marketing 35 wine notes 5 wine price 33 wine production 49 wine quality 30 wine scores 62 wine tasting 16 wine vintages 13 wine writing 21 wineries 15 blog archive 2026 2 january 2 wine gourd data blog final post and my farewell gott nytt år 2025 52 december 5 november 4 october 4 september 5 august 4 july 4 june 5 may 4 april 4 march 5 february 4 january 4 2024 53 december 5 november 4 october 4 september 5 august 4 july 5 june 4 may 4 april 5 march 4 february 4 january 5 2023 52 december 4 november 4 october 5 september 4 august 4 july 5 june 4 may 5 april 4 march 4 february 4 january 5 2022 52 december 4 november 4 october 5 september 4 august 5 july 4 june 4 may 5 april 4 march 4 february 4 january 5 2021 52 december 4 november 5 october 4 september 4 august 5 july 4 june 4 may 5 april 4 march 5 february 4 january 4 2020 52 december 4 november 5 october 4 september 4 august 5 july 4 june 5 may 4 april 4 march 5 february 4 january 4 2019 52 december 5 november 4 october 4 september 5 august 4 july 5 june 4 may 4 april 5 march 4 february 4 january 4 2018 53 december 5 november 4 october 5 september 4 august 4 july 5 june 4 may 4 april 5 march 4 february 4 january 5 2017 52 december 4 november 4 october 5 september 4 august 4 july 5 june 4 may 5 april 4 march 4 february 4 january 5 2016 38 december 5 november 4 october 5 september 4 august 5 july 5 june 5 may 5 get new posts by email subscribe powered by each post is by david morrison all rights reserved do not re use any of the contents simple theme powered by blogger